THE EFFECTIVENESS OF PERSONAL SELLING IN THE DISTRIBUTION OF CONSUMER PRODUCT (A CASE STUDY OF INDOMIE) CHAPTER ONE- INTRODUCTION 1.1 BACKGROUND TO THE STUDY Personal selling is an ancient art‚ which has spawned a large literature and many principles. Effective salesperson have more than instruct‚ they are trained in a method of analysis customer interaction. Personal selling takes the form of oral presentation in a conversation with one or more prospective purchasers‚ for the purpose of making
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Role and functions of HR Managers Introduction The Human Resource Department deals with management of people within the organisation. There are a number of responsibilities that come with this title. First of all‚ the Department is responsible for hiring members of staff; this will involve attracting employees‚ keeping them in their positions and ensuring that they perform to expectation. Besides‚ the Human Resource Department also clarifies and sets day to day goals for the organisation. It is
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Functions of Project Management (Brief) Project Management Body of Knowledge (PMBOK) consists of the nine management functions: Scope‚ Cost‚ Time‚ Human resource‚ Communication‚ Quality‚ Contract/procurement‚ Risk‚ Project integration‚ Managing Project Scope Project scope means that the aims‚ goals‚ objectives and donor of the project should be defined. Managing Project Cost How much funds are required to complete the activites and tasks of a project? Where will these funds come
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ROLE OF COMMUNICATION IN AN ORGANIZATION Communication -is the process individuals use to create shared meaning in an interaction. -goal is to approach a common understanding of a message. Factors affecting an individual’s ability to communicate 1) Gender 2) Language 3) Culture 4) Past experiences 5) Speaking and writing skills 1. Modes of Communication 1) Written -occurs through formats such as memos‚ emails‚ reports or letters 2) Verbal -Consists of oral methods such as person-to-person
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online takes this concept a step further and lists the top one hundred leaders of all time (Keegan‚ 1998). What would be the criteria for such a claim? What would make one leader better than another? In every organization criteria will vary among individuals‚ but this paper will examine the roles and responsibilities of leaders to create and maintain a healthy organizational culture. Throughout the course of history‚ influential leaders have inspired others to achieve great things‚ many times changing
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Markets and Market Structure One of the crucial elements to understanding how a market will function (though it will not explain everything) is its market structure. These are the key elements that determine the behavior of firms in the market and the outcome that will be produced by the market. One way of considering the market structure is to talk about the conditions that exist in the market. These conditions fall into (approximately) four categories: • Actors in the market (both numbers
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Project Management Organizational Structures Paper MGT437/Univesity of Phoenix April 25‚ 2011 Project Management Organizational Structures Paper An organization must align its activities with the company’s objectives. This entails employees coordinating functions through strong clear communication channels. The way in which work is divided dictates the organizational culture of the company. This paper will define three types of organizational structures; functional‚ pure project and
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The Role of Logistics in the Organization Logistics is critical to the success of every organization. Once considered an important behind-the-scenes operational activity‚ logistics is now recognized as a strategic tool for creating customer value and loyalty. Companies like Wal-Mart‚Coca Cola‚and Nike attribute a great deal of their success to their global logistics systems. They realise that integrating activities within the organization and across the logistics pipeline‚ building strong relationships
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Management is the coordination and oversight of the work activities of others so that their activities are completed efficiently and effectively. In order to carry out those responsibilities‚ management requires the application of several important functions‚ skills and roles to carry out the necessary activities in the organization effectively and efficiently. Effectively meaning doing things right so that the organizational goals can be attained and efficiently meaning getting the most output from
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Organization and Management Theories Xavier M. Ramirez HCS/514 January 9‚ 2015 Instructor Lisa Keener Organization and Management Theories Organizations are a social unit of people that is structured and managed to meet or pursue collective goals. All organizations have management structures that determine the direction of the organization. The importance of an organization in society is substantial and understated as an organization can improvise‚ test‚ experiment and invent new strategies
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