12 Distribution Channels and Logistics Management 12.1 The nature of distribution channels Why are marketing intermediaries used? Why use intermediaries? Means giving up some control over how and to whom products are sold – They are used because they have greater efficiency in making goods available to target markets – Contacts‚ experience‚ specialization‚ scale of operation – N-to-M direct selling‚ N-to-1 + 1-to-M through channel – Producers make narrow assortments in large quantities
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by reducing manual handling‚ aslo improves productivity and customer service. 6. The employment agreement can set out in detail all the rights and responsibilities of employers and employees 7. My Reasons for working in the transport and logistics industry are as follows: • communication skills‚ aptitude for mathematics and computer literacy • good pay and conditions • learn new skills • develop a career path with plenty of opportunities for promotion • gain
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evaluate the adaptation of the marketing mix (MM) of two airlines with respect to a certain marketing tactic. Therefore‚ Etihad Airways‚ the national carrier of the United Arab Emirates (UAE) and the South African low-cost carrier Mango have been chosen for the comparison. Hence‚ brand positioning and awareness will be appraised as a marketing tactic for both airlines. Secondly‚ this report will compare and evaluate how these two airlines adapt product and promotion as part of the MM in order
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LIEGE Transport and logistics ©MET Liege is located at the centre of the European motorway network which grants rapid access to the cities and capitals of Europe. Liege‚ Logically Logistical ... O 15 Km ©Lamalle At the junction of four major European railway axes‚ the marshalling yard of Liège is a hub for the goods traffic in Belgium. platforms combining 2 or 3 means of transport (rail‚ road‚ air or waterway) are present near the airport and along the waterways.
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AIRLINE CATERING PROJECT REPORT AIRLINE CATERING PROGRAMME NAME: B Sc IN HOTEL MANAGEMENT & CATERING OPERATION DECLARATION BY THE STUDENT AIRLINE CATERING Project Report submitted to Yashwantrao Chavan Maharashtra Open University in partial fulfillment of the requirement for the award of Bsc. In Hotel & catering operations programme code V76. I hereby declare that this is my original work and has not been submitted or copied from elsewhere.
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Philippine Airlines‚ Inc. (abbreviated as PAL and also known historically as Philippine Air Lines) operating as Philippine Airlines‚ is a flag carrier of the Philippines. Headquartered at the Philippine National Bank Financial Center in Pasay City‚[2][3] the airline was founded in 1941 and is the first and oldest commercial airline in Asia operating under its original name.[4] Out of its hubs at Ninoy Aquino International Airport of Manila and Mactan-Cebu International Airport of Cebu City‚ Philippine
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successful delivery of the Emirates football stadium but the most overarching and notable of the reasons was the effective and selective supply chain created by the main contractor (Exceptional Performer‚ 2007). In both case studies one can clearly see good and bad practices demonstrated. While both cased had the same procurement routes‚ with only slight modifications to allow client to have greater input in design‚ they both had different outcomes. In all respects the Emirates Stadium is surely the
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PHYSICAL ASSETS REQUIRED FOR MULTI MODEL TRANSPORT LOGISTICS-WAREHOUSES 1. Warehouses—Introduction ‚ types A warehouse is a commercial building for storage of goods. It has loading docks to load and unload goods from trucks. Warehouses are used by manufacturers‚ importers‚ exporters‚ wholesalers‚ transport businesses‚ customs‚ etc. A warehouse has cranes and forklifts for moving goods. Multi modal transport entails movement of goods in containers by multiple modes of transportation
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Marketing Channel and Logistics of HTC Executive summary HTC Corporation deals in the manufacture of mobile wireless technology. The firm faces extensive competition from companies such as Nokia‚ Samsung‚ Apple and RIM among others. To stay afloat in the competitive field of mobile technology‚ HTC has continued to undertake extensive R&D in mobile technology‚ efforts which have been rewarded by the production of many ‘firsts’ including the
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SABENA BELGIAN WORLD AIRLINES The company Sabena was the Belgian air carrier and one of the oldest in the world. It played it most crucial role in the development of Belgium’s colonial ties to Africa >> The airline was an important component of Belgium’s national sovereignty. The dependence on African routes resulted in long run problems after the colonies achieved independence >> Even losing money‚ the Belgium government continued to support it due to historical and employment importance.
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