Southwest Airlines Southwest Airlines has long been one of the stand-out performers in the U.S. airline industry. It is famous for its low fares which are often some 30% lower than those of its major rivals. These are balanced by an even lower course structure‚ enabling it to record superior profitability even in bad years such as 2002‚ when the industry faced slumping demand in the wake of the September 11 terrorist attacks. Indeed‚ from 2001 to 2005‚ quite possibly the worst 4 years in the
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working on the problem‚ he chose to eliminate the problem by using reverse psychology such as penalizing their incentives such as downgrading their accommodation such as from five stars to three stars. The aim of the company was to re-structure the airline without putting their publicity at risk. The need to hire younger staffs to be in line with the new image became crucial for Silvertail. The existing pool of older crews suffered tremendous consequence such as benefits and privileges was reduced and
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leadership While the other airlines in the industry purchased rivals‚ flew different models of planes and tried to offer costly services‚ Indigo stuck to single model planes with a reputation of being a no frills airline. Indigo has stuck to operating the world’s largest selling single-aisle aircraft‚ the Airbus A320. This has helped the airlines to not just survive the economic slump in the industry but infact to post profits year-on-year end. Capacity utilization of IndiGo airlines fleet The utilization
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Southwest Airlines in 2010: Culture‚ Values‚ and Operating Practices Summary Southwest Airlines was founded by Herb Kelleher in 1967 to provide low-cost service between Dallas‚ Houston‚ and San Antonio. Although the U.S. airline industry had lost money in 15 of the 30 years between 1980 and 2009‚ Southwest has reported profit every year since 1973. Southwest Airlines is considered to be the most successful budget airline in the U.S. Since 2000‚ the number of passengers flying Southwest has
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Singapore Airlines’ strategy Singapore Airlines is positioned as a premium carrier with high levels of innovation and excellent levels of service‚ and has made a strategic choice of giving priority to profitability over size. The internal organizational practices outlined in this paper‚ such as continuous people development and rigorous service design are key aspects of operationalizing and sustaining this positioning and strategic choice. At the corporate level‚ SIA follows a strategy of
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Emirates Airlines is one of the leading airlines in the industry. It has maintained many sources of competitive advantage in terms of cost and uniqueness which had led to a cost advantage and differentiation advantage. Although cost advantage and differentiation advantage are mutually exclusive‚ Emirates Airlines was able to sustain both. As for the competitive scope‚ the company can have either a broad target or a narrow target. Most probably Emirates Airlines is favouring the broad target because
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full service airlines facing today This essay examines the challenges faced by Hong Kong’s full service airlines nowadays. Air transportation serves not only to encourage trade and growth in the tourism industry in Hong Kong‚ but also to improve people ’s mobility and to form a modern society. In this essay‚ full service airline is defined as traditional airline that provides services such as allocated seat‚ transfer of baggage between flights‚ blankets and meals. Full service airlines suffer several
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The Sadler’s Committee Report (1832) The Sadler’s Committee Report (1832) *** “In 1832‚ Member of Parliament Michael Sadler initiated and chaired a parliamentary investigation of the conditions of work in textile factories. The evidence collected‚ which extends to many volumes‚ consists of interviews like the following. As a result of the investigation‚ laws were passed limiting the number of hours women and children could be employed in textile factories” Source: Norton Anthology Online http://www
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Chapter 1 Issues—The Software Crisis 1. Introduction to Chapter The term "software crisis" has been used since the late 1960s to describe those recurring system development problems in which software development problems cause the entire system to be late‚ over budget‚ not responsive to the user and/or customer requirements‚ and difficult to use‚ maintain‚ and enhance. The late Dr. Winston Royce‚ in his paper Current Problems [1]‚ emphasized this situation when he said in 1991: The construction of
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Southwest Airlines Southwest Airline started out in 1967 and has been different even from its inception. The airline flew to three cities at first and allured customers with flights that departed and arrived on time at the lowest rate possible. This was important to business people that needed to get to and from Dallas‚ Houston‚ and San Antonio on business (History‚ 2013). It was also important to make sure people had a good time while traveling and dedicated their business to a high quality
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