example‚ they found out that their marketing mix elements has to vary depending on what country they were in. Another example of a marketing mix element that needed some change was when they were opening their franchise in Japan. Granted all the pizzas look the same but some of the toppings are not accepted in other cultures. In Japan‚ they did not know what pepperoni was. They thought it was a type of pepper‚ and when they found out it was a type of meat; they were a little discouraged because
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California Pizza Kitchen Chris Schroeder FI 602: Financial Strategy and Valuation Fang Chen September 21‚ 2012 Introduction In July of 2007‚ California Pizza Kitchen (CPK)‚ a casual dining pizzeria started in California by co-owners Rick Rosenfield and Larry Flax‚ was faced with the decision to invest in a stock repurchase program. Led by Chief Financial Officer Susan Collyns‚ the financial team of CPK was reviewing the preliminary results for the second quarter to determine if the stock
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MANAGEMENT The important chapters including Service Drivers and Productivity‚ Location Strategy‚ Layout Strategy and Human resources and Job Design are covered. However‚ in this paper‚ I will mention two of these issues: Location Strategy and Layout Strategy. Instead of giving many examples as those discussed in the previous paper‚ I will concentrate on China IKEA case to analysis Location Strategy and Layout Strategy deeply. I. The Introduction of IKEA IKEA is an internationally known home furnishing
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information‚ sold information and delivery information. Management information system Input: data from TPS Processes: use the data to summarize into report. Output: the report present the employee performance‚ the time to make pizza and delivery to customers. Besides‚ report present the profit and loss. Decision support system Input: data from TPS and external data Processes: managers analyze data. Output: analyze customer’s favor and sales feature. Managers
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Preparatory Questions for California Pizza Kitchen 1. In what ways can Susan Collins facilitate the cusses of CPK? 2. Using the scenarios in case Exhibit 9‚ what roles does leverage play in affecting the return on equity (ROE) for CPK? What about the cost of capital? a. Leverage increases Beta for the firm since debt to equity ratio increases from unlevered beta. We use 10 year Treasury bond as our risk free rate and for market risk premium we use current prime lending rate for June 2007
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Demand Estimation After studying this chapter‚ you should be able to: 1. Discuss how the firm’s managers use the information about demand for its product to determine correctly its profit-maximizing rate of output and price‚ or whether to produce a particular product at all. 2. Discuss demand respond to consumer income increase or decrease as a result of an economic expansion or contraction. 3. Specify the components of a regression model that can be used to estimate a demand equation. 4. Interpret
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Banana Pizza Ravioli Once upon a time there was a lady. She was a coloured lady‚ in a red jacket. The jacket probably came from a thrift store‚ because it wasn’t a very fancy jacket. The lady though‚ is the focal point of my story‚ more so than the jacket. This is my thesis statement. See‚ the lady was afraid of cameras. The flashes caused her pupils to dilate‚ her head to twitch‚ and her mind to explode… Well‚ the last one’s false‚ but it sounded like a decent additive to the story. So anyways
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SWOT Analysis for Pizza Connection Strength Pizza Connection demonstrates numerous strengths within the organization when meeting with the owner‚ Dave Collier. Mr. Collier explained to our firm that they have been successful and at the same time benefiting from the rise in popularity of pizza that swept across the country during the past few years. He also stated that‚ with this rise in popularity of pizza‚ his company took advantage of the trend and created the franchiser’s home office to
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Nielson: Cord Cutting and Internet TV Viewing on te Rise. Retrieved September 27‚ 2013 from http://techcrunch.com/2012/02/09/nielsen-cord-cutting-and-internet-tv-viewing-on-the-rise/. K.‚ O. O. (2012). A NEW SLICE OF THE PIE. Entrepreneur‚ 40(1)‚ 136. Pizza Turnaround Website. Retrieved September 27‚ 2013 from http://pizzaturnaround.com/. Smith‚ N.‚ Wollan‚ R. & Zhou‚ C. (2011). The social media management handbook : everything you need to know to get social media working in your business. Hoboken‚ N
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CiCi’s Pizza Table of Contents Introduction 3 Background 3 Purpose of Study 4 Environmental Analysis 4 SWOT 4 Competition 5 Market Analysis 6 Customer Analysis 7 Supply Chain Activities 7 Recommendations 12 Conclusion 12 References 14 Introduction “Hi‚ welcome to CiCi’s!” This is the warm greeting that every CiCi’s employee will welcome every customer with when they walk through the door. This warm welcome is just one of the many things that CiCi’s does to exceed the customer service
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