"List and explain the five alternative concepts that enable organizations to conduct their marketing activities" Essays and Research Papers

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    The four marketing planning activities undertaken by all corporate headquarters are a. Product – The corporate headquarters focus on this activity is product variety‚ quality‚ design‚ features‚ brand name‚ packaging‚ sizes‚ services‚ warranties and returns. They focus on customer feedback and utilize market intelligence services to make sure the customer is happy and is impressed from the product. b. Price – The focus is on List price‚ discounts‚ allowances‚ payment period and credit terms. c

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    Professionals within different agencies and organisations all have specific responsibilities regarding safeguarding of children and young people. The concept of integrated working involves everyone who works with children and young people‚ and is a central part of Working Together to Safeguard Children (2013). There are many different organisations involved when there is any suspicion that a child may have been abused or actually harmed. Some of the main ones being: Educational Services OFSTED –

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    Sometimes health carers must use a different type of communication to suit the needs of their patient‚ for example‚ they could be blind or have hearing difficulty or learning difficulties. The alternative types of communications which could be used to suit a person are; Makaton‚ British Sign Language‚ Braille‚ Communication boards‚ and symbol systems. Makaton is a type of communication which involves using signs and symbols. It also uses speech‚ including signs and symbols. It is designed for those

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    1 1. Given the trend in obesity among American consumers‚ which industries stand to benefit the most? Why? Given the obesity issues in the American consumers‚ the food industry has benefited from this trend. Under the Societal Marketing Concept organizations have to balance company profits‚ customers ’ wants and the society ’s interests. The problem is to determine what is best for the society in this case. Because there is a difference between short term consumers ’ wants and long term

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    Key Marketing Concepts

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    CHAPTER 1 & 2 * What is marketing? Marketing is an organizational function and a set of processes for creating‚ communicating‚ and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders. * What is the marketing process? * Needs‚ wants and demands Needs : basic human requirements Wants: the needs becomes wants when they are directed to a specific objects and might satisfy the need Demands: are wants for

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    Future Marketing Concept

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    the changing world marketing is becoming more challenging and marketers are striving to find out new ways to keep pace with the more demanding markets. Future marketing will lead by the big ideas and innovations. Consumer will become knowledgeable about the products and their rights. It will change the consumer behavior and their patterns of consumption. Thousands of researches are conducting by marketing researchers to predict future market and develop the new ways of marketing. In this assignment

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    Concept of Activities of Living from Nursing Model of Activities of Living Cheryl Christenson Chamberlain College of Nursing Concept of Activities of Living Model of Nursing Based on Activities of Living Roper‚ Logan‚ and Tierney (2000) describe a model of nursing based on several concepts that are applicable to all realms of nursing. It has five major concepts that are all interrelated: Activities of living‚ lifespan‚ the dependence/independence continuum‚ individuality in living and individualizing

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    1. Identify and explain the five stages of organization development (OD).  In your response‚ use a time at work when your organization went through these stages. a. Anticipate a need for change: an organization needs to anticipate a need for change. For example‚ universities and colleges began to understand that they needed to change the way classes were taught. They had to develop a new delivery system of teaching. Now we have online classes. b. Develop the practitioner-client relationship:

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    LAHORE Locate two examples (e.g ‚ Advertisements‚ Articles etc.) Depicting practices that are consistent with the Societal Marketing concept and two examples of business practices that contradict this concept . Explain your choices? Societal Marketing Concept: The societal marketing concept is an enlightened marketing concept that holds that a company should make good marketing decisions by considering consumer’s wants‚ company’s requirements‚ and society’s long-term interests. It is closely linked

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    Define marketing concept

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    1. What are the essential characteristics of a marketing-oriented company? Marketing oriented companies focus on customer needs and get close to their customers so that they understand their needs and problems. In the past‚ the Traditional Marketing Concept was achieved their profit and other objectives by satisfying customers but it neglects the competition. But now‚ the Modern Marketing Concept it achieve the corporate goals through meeting and exceeding customer needs and expectations better

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