LAPTOP CHARGER DESIGN PROJECT BY ECE 411 I- Introduction The goal of this project is to design an AC-DC converter to power a personal Laptop computer. Chargers are a costly component of laptop computer. This project will implement a design that will lower the cost of the charger. II- Application and Economic Issues The designed AC-DC converter would many functions and benefits. 1. Functions
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My last PC purchase‚ was a laptop that I purchased through gateways direct sales. Some of the advantages of purchasing via online direct sales are; customization of order‚ cheaper prices‚ and the convenience of not leaving my home and having the PC shipped directly to my door. When purchasing my computer I viewed the cons of purchasing direct being not able to have a knowledgeable sales person to help you incase you had a question‚ not being able to compare competing products side-by-side‚ and not
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Segmentation and Target Market MKT571 October 28‚ 2013 Segmentation and Target Market Trader Joe’s is an organic grocery food store that is one of the best known organic food chains. By listening to the consumer and adjusting to the changing consumer market‚ Trader Joe’s had built a brand equity that is continuously growing. Trader Joe’s faces stiff competition from other large organic food chains therefore must stand out and adapt to the consumers’
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Why Segmentation? Introduction and Definition When it comes to marketing strategies‚ most people spontaneously think about the 4P (Product‚ Price‚ Place‚ Promotion) – maybe extended by three more Ps for marketing services (People‚ Processes‚ Physical Evidence). Market segmentation and the identification of target markets‚ however‚ are an important element of each marketing strategy. They are the basis for determining any particular marketing mix. Literature suggests the following steps: [pic]
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Dell’s Working Capital The Case: Dell Computers Corporation has been growing faster than its competitors. It has revolutionized the PC industry by providing customized laptops & notebooks to its customers in a few days at competitive prices. It did so by building computers after it received customer’s orders. This enabled Dell to swiftly roll out new products‚ maintain lower inventory & respond quickly to market needs. It generated more cash due to low cash conversion cycle. Low inventory coupled
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the people/ customers are‚ advertising‚ public relations and publicity‚ direct marketing‚ sales promotion‚ personal selling and others. Four examples of the marketing communications tools used by Telstra in order to communicate with the customer market are: a) Advertising via outdoor (billboard publicity) b) Advertising (print) c) Advertising and public relations and promotion (broadcast). The broadcasted advertisement launched by Telstra a few months ago highlighting the statement “we
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Executive Summary Dell is the most successful company in PC industry of 21st century. It has shown phenomenal growth record over the past decades & listed as America’s third most admired company. Their core strength lies in Direct model offering closer customer interaction and Virtual Integration. This is giving a low cost advantage to Dell and its competitors are not able to imitate this model for all these years. The products of Dell are known for their quality‚ service & on time delivery
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Segmenting‚ Targeting and Positioning: Segmenting Reebok has been a market leader for many years in the sports shoes . It has been able to achieve it through its efficient and effective marketing strategies. Reebok used innovative strategies as per the consumer needs . Reebok segmented the market on the following parameters: Geography: Reebok chose to operate on Pan country basis. where it segmented locations as per the consumers needs. The attribute requirement of the product in one region
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Description Essay A Laptop Computer A laptop is a portable personal computer. They have furthermost of the similar components as a desktop computer‚ likewise a display screen‚ a pointing device such as a touchpad which also known as a track pads‚ a keyboard‚ and 2 speakers. Laptop computers are powered by mains electricity via an AC adapter‚ and can be used away from using a rechargeable battery. Sometimes there are also called notebook computers or notebooks. Laptops are portable computers
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Identification of Customers‚ Markets‚ Products‚ Competitors Dell Computer Corporation was established in 1984 and today ranks among the world ’s largest computer systems companies. Dell pioneered the concepts of selling personal computer systems directly to customers; offering build-to-order computer systems; and providing direct‚ toll-free technical support and next-day‚ on-site service. The company designs and customizes products and services to end-user requirements‚ and offers an extensive
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