Q2. What was the motivation for the Shakti initiative? Was it a CSR activity? SHAKTI is HUL’s sales and distribution initiative that combines social responsibility‚ sustainability‚ and business strategy. India has more than 6‚ 30‚000 villages‚ most of these are ’hard to reach’ and offer relatively lower business potential. Hence‚ reaching them through the conventional distribution system is a challenge. By promoting micro-enterprises‚ HUL’s initiative not only made great business sense‚ but
Premium Corporate social responsibility Management Social responsibility
sStudent Action Plan Ecological integrity are those natural processes and systems that sustains life on the earth. Ecological integrity includes earth’s resources. Basically there are two types of natural resources ie renewable and non renewable. Renewable natural resources are present in abundant supply that will last for ever like sunlight‚ wind‚ water etc and non renewable natural resources are fossil fuels‚ metallic minerals like iron‚ copper‚ zinc‚ aluminum and non metallic minerals like
Premium Natural environment Ecology Biodiversity
ACTION LEARNING Revans is a founder of action learning and he stated "Through constant questioning‚ we see more clearly just who we really are‚ and what remarkable resources we have access to. We will also see more clearly what is really facing us‚and we will become more capable of accepting and responding to change." Action learning sets are one approach that man be used to foster learning in the workplace. They have been used by a number of organisations in the NGO sector in recent years. The
Premium Learning Machine learning Management
Analyzing Marketing Problems and Cases HIGHLIGHT 1 A Case for Case Analysis Cases assist in bridging the gap between classroom learning and the so-called real world of marketing management. They provide us with an opportunity to develop‚ sharpen‚ and test our analytical skills at: -Assessing situations. -Sorting out arid organizing key information. -Asking the right questions. -Defining opportunities and problems. -Identifying and evaluating alternative courses of action. -Interpreting data. -Evaluating
Premium Marketing
Business Management Study Manuals business growth Diploma in Business Management MANAGEMENT IN ACTION The Association of Business Executives i Diploma in Business Management MANAGEMENT IN ACTION Contents Unit Title Page iii v 1 2 3 11 12 12 13 17 21 25 26 32 53 62 67 68 77 81 97 103 105 105 110 113 114 116 120 125 126 Introduction to the Study Manual Syllabus 1 Synoptic Studies: Applying the Key Theories and Concepts from Other Modules The Synoptic Approach The Key Theories
Premium Management
Constructive Action Market Analysis‚ Planning & Promotion The importance of effective market planning and operations. Table of Contents Abstract……………………………………………........................................................................3 Topic Statement…………………………………………………………………………………...4 Short and Long Term Goals...........................................................................................................5 Setting Analysis………………………………………………………………………..………….6
Premium Marketing Foster care Marketing plan
Unilever Canada Becel Margarine Case Analysis Table of Contents Executive Summary Introduction Problem Identification Situation Analysis Customer Environmental Analysis Competitive Analysis SWOT Analysis Alternatives "Run Canada‚ Run "Now We’re Cooking with Becel "Body By Becel" Recommendation Implementation Conclusion Appendices I. Executive Summary Becel needs to adjust their promotional efforts to address both a heart healthy and great tasting product‚ while expanding their target
Premium Unilever Marketing
Unilever is a complex global organization that has a portfolio of 400 brands‚ spanning 14 categories in home and personal care and food products. The company has 163‚000 employees in the 170 countries within which it operates (Unilever‚ 2010). Organizations such as Unilever face the challenge of configuring a global structure that “works well in diverse locations but also brings units together in a coordinated fashion” (Shenkar & Luo‚ 2007‚ p. 312). Given its wide range of products and the diversity
Premium Globalization Organization Procter & Gamble
The Hummer word derived from the military multipurpose vehicle soldiers call Humvee‚ which stands for High Mobility Multi Purpose Vehicle. This vehicle has been designed by AM General when they were the contract in 1979 by US Army to design a new vehicle for the Army to replace the old jeeps.a specialty vehicle manufacturer‚ Am general get the contract of designing a multi purpose vehicle from US Army. The big boxy Humvee designed by Am general was launched for field operation in the Gulf War in
Premium Hummer
1. What is diversifiable risk? It is a part that can be eliminated by diversification . 2.What is preferred stock? Stock with dividend priority over common stock‚ normally with a fixed dividend rate‚sometime without voting rights. 3.What is risk premium? The excess return required from an investment in a risky asset over that required from an risk-free investment. 4.What is principle of diversification? Spreading an investment across a number of asset will eliminate some‚ but not all‚of the
Premium Investment Net present value Time value of money