IIBM Institute of Business Management Examination Paper MM.100 International Marketing Management Section A: Objective Type & Short Questions (30 Marks) This section consists of Multiple Choice & Short Note Type Questions. Answer all the questions. Part One carries 1 mark each & Part Two carries 5 marks each. 1. International marketing includes activities that direct the flow of goods from: 2. ETC stands for______________ 3. Till 1950-56 there was no clear exim policy and no __________
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Production Concept in Marketing Management Every company may have different outset and way of thinking towards production of their product. Some may think that if a product is manufactured in bulk‚ it may be made available at number of places and would in turn help the sales to high. Such companies concentrate on mass production and distribution to multiple points. Such products are available at cheap rates to consumer. On the other hand many companies would think that manufacturing less but
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Mid-term Review Questions Chapter 1 1. Define strategic competitiveness‚ strategy‚ competitive advantage‚ above-average returns‚ and the strategic management process. Strategic competitiveness is achieved when a firm successfully formulates and implements a value-creating strategy. Strategy is an integrated and coordinated set of commitments and actions designed to exploit core competencies and gain a competitive advantage. Competitive advantage is when a firm implements a strategy that its
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Marketing 301 Marketing Management Project Elements Chapter Two * What should Sonic’s mission statement be? -“Make technology an asset in your life and not a setback. Be the creator of your world through advanced technology. Sonic brings advanced technology to you through providing communication‚ information storage and exchange‚ organization and entertainment on mobile devices”. * In what competitive spheres (industry‚ products and applications‚ competence‚ market-segment‚ vertical
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VERBAL ABILITY Direction for questions 1 to 40: Each question gives a word following by four choices. From the choice‚ select the most suitable synonym (word which means the same) for the main word and mark its number as the answer. 1. ABSTRACT (1) Peculiar (2) Summary (3) Normal (4) Diagnostic Answer: (2) 2. COMPLACENT (1) Disappointed (2) Evasive (3) Satisfied (4) Flimsy Answer: (3) 3. Exterminate (1) Evict (2) Dissociate (3)
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PART I MULTIPLE CHOICE QUESTIONS Use the following information for questions 1-4: Seasons Construction is constructing an office building under contract for Cannon Company. The contract calls for progress billings and payments of $1‚240‚000 each quarter. The total contract price is $14‚880‚000 and Seasons estimates total costs of $14‚200‚000. Seasons estimates that the building will take 3 years to complete‚ and commences construction on January 2‚ 2014. 1. At December 31‚ 2014‚ Seasons estimates
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Chapter 2 Company and Marketing Strategy: Partnering to Build Customer Relationships GENERAL CONTENT: Multiple-Choice Questions 1. _____ is the task of selecting an overall company strategy for long-run survival and growth. a. Strategic market planning b. Annual market planning c. Short-term planning d. Advertising e. None of the above is correct (Answer: a; p. 37; Easy) 2. Adapting the firm to take advantage of opportunities in its constant changing environment is called
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of Project Management4IIBM Institute of Business ManagementExamination Paper MM.100Project Management in Information Technology Section A: Objective Type & Short Questions (30 marks) This section consists of Multiple Choice & Short Note type questions. Answer all the questions. Part One carries 1 mark each and Part two carries 5 marks each. Part One:Multiple forms:1. „Enterprise project management software (EPMS)‟ integrates information from a single project toshow the status.(T/F) 2. Gantt
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Question 1: a. Are Project Management ‘tools’ a hindrance or a help? There is no doubt in my mind that when the right people are given the right tools and trained with the correct knowledge and use of Project Management Tools‚ that they will be a critical component to the overall success of a Project. Project Management is a methodical approach to planning and piloting project processes and tools from start to finish. According to the Project Management Institute‚ the processes are guided
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to COBIT P09 Risk Management Controls Learning Objectives and Outcomes Upon completing this lab‚ you will be able to: Define what COBIT (Control Objectives for Information and related Technology) P09 Risk Management is for an IT infrastructure Describe the 6 control objectives of COBIT P09 which are used as benchmarks for IT risk assessment and risk management Relate how threats and vulnerabilities align to the COBIT PO9 Risk Management definition for the assessment and management of IT risk Use the
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