the Corporate Scorecard 2.0 ACC 8110 – Professor Licata Balancing the Corporate Scorecard 2.0 is a discovery-based learning experience in a realistic context. It is an interactive simulation where the user must react to conditions and make decisions throughout the simulation. Overview of the interactive simulation environment: In “Welcome Aboard” Steve Tucker‚ chairman of GigaSoft (Sentra Software’s parent company)‚ introduces himself and discusses the learner’s mission as the new CEO of Sentra
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Lawrence Sports Simulation Team B FIN 571 March 21‚ 2013 Cindy Lynch Lawrence Sports Simulation Lawrence Sports is a company with revenues of $20 million. Lawrence manufactures equipment and protective gear for various sports; its business partners include Gartner Products and Murray Leather Works. Gartner sources Lawrence with 70% of its raw materials‚ and Lawrence contributes to 75% of Murray’s sales. Mayo is the world’s leading retailer and Lawrence Sports’ principal customer (“Lawrence
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Summary The case simulation was an exciting and scary experience. The case puts you at the head of a supply chain‚ as a manager who is responsible for the production of two new lines of mobile phones. The two lines of mobile phones only sale from May through December for a total of four years. Throughout the simulation/ case‚ the decisions made impacts performance and the longevity of your company. You are teamed up with team advisors that all have different opinions and can be considered unpredictable
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Organization Structure simulation Organizational structure is the division of labor and the patterns of coordination‚ communication‚ workflow‚ and formal power that guide organizational activities. An organization’s structure reflects the company’s culture and power relationships and can establish new communication patterns and align employee behavior with the company’s mission‚ vision and goals. The organizational structure enables effective communication and smooth workflow‚ but organizational
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PART I Introduction A major share of the contribution to the economy comes in from the retail segment. The entry of numerous domestic and global players in the industry makes it extremely challenging and customer oriented. The World Wide Web has paved the way to virtual stores‚ facilitating the easy comparison of selling prices and product specification. Cyber trade has seen plenty of aristocratic achievements due to advancement in technology. 1. Decision Making The aim is to establish a retail
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Managing Relationships through the Circle of Satisfaction Abstract Globalisation‚ competition and market saturation have initiated organisations to acknowledge the importance of marketing strategies to anticipate the needs and want of customers‚ the tangible quality being customer retention. In order to reach this organisation’s must employ a number of key marketing concepts to achieve levels of satisfaction and loyalty. The theories herein will look to illustrate the available strategies to
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vThe country manager simulation let us learn how to be a manager for a company expanding internationally. These are five things that I learnt during the simulation: • Benchmarking is not always true When we enter a new market‚ benchmarking will be useful for us to give the idea how to make a decision by learning the competitors design their marketing plan. However‚ in this simulation‚ I realize that not all of the competitors did is the right thing. For example‚ we always looked at the promotion
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------------------------------------------------- Case Study: Air Asia Strategy IT Initiative ------------------------------------------------- Managing Strategy Assignment Choi Yoke Teng (TP026161) Harvard Reference: Kho‚ C.‚ Aruan‚ H.S‚ Tjitrahardja‚ C. & Narayanaswamy‚ R. (2005)‚ ‘Air Asia – Strategy IT Initiative’ http://sandygarink.tripod.com/papers/AA_SITA.pdf 11th June 2013. Introduction According to Oxford
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Customer care Caring about your customers — and showing it through your service — gives you a high return on the time‚ effort and money you invest. Loyal customers are well worth nurturing. They buy more‚ more regularly. And the cost of selling to them is almost nil‚ whereas finding new customers is an expensive business. Satisfied customers will recommend your product to others. Dissatisfied customers will complain about you to an average of ten other customers and potential customers
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improve my learning about managing organization change‚ I did change management simulation four days ago. Then I am going to talk about the detail of my stimulation. In this simulation‚ I was the CEO of Spectrum Sunglass Company. For this company‚ the future is bright due to the growing sunglass market. However‚ from many professional articles I read‚ I learned that sustainable development is significant for business‚ our company should offer some new sunglass products to customers who concern about Spectrum’s
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