Introduction-Company Profile Overview Today‚ the Benetton Group is present in 120 countries around the world. Its core business is fashion apparel: a group with a strong Italian character whose style‚ quality and passion are clearly seen in its brands‚ the casual United Colors of Benetton‚ the glamour oriented Sisley‚ the leisurewear brand Playlife. The Group produces over 150 million garments every year. Its network of around 6‚000 contemporary stores around the world offers high quality customer
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G.J. C.M.P.‚ Vol. 2(4):98-107 July-August‚ 2013 ISSN: 2319 – 7285 ONLINE CONSUMER BEHAVIOR: AN EXPLORATORY STUDY Namita Bhandari* & Preeti Kaushal** *Panjab University‚ Chandigarh‚ India **Chitkara University‚ Punjab‚ India Abstract Online shopping is gaining momentum in India. With internet penetration improving in the country‚ smart phones becoming affordable and lifestyles becoming hectic‚ the way people used to shop are changing. Also with a huge chunk of young and working population
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Questionnaires Questionnaires is a structured job analysis that measures job characteristics and also involve human characteristics. It uses to gather the data on jobs. There are two types of questionnaires‚ task inventory and position analysis questionnaires. There are two types of questionnaires‚ task inventory and position analysis questionnaires. Position analysis questionnaires type of job analysis that is standardized and would use for nearly any of the job (Harris.M‚ 1997‚ p124)
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nceCONSUMER BUYING BEHAVIOR FOR LIFE INSURANCE POLICY A REPORT ON CONSUMER BUYING BEHAVIOR FOR LIFE INSURANCE POLICY ABHISHEK GUPTA ROLL NO – 10101 BATCH XVIII‚ 2010-2012 Report submitted in partial fulfillment for the award of Post Graduate Diploma in Management VIGNANA JYOTHI INSTITUTE OF MANAGEMENT (APPROVED BY AICTE‚ MINISTRY OF HRD‚ GOVT OF INDIA) BACHUPALLY‚ HYDERABAD VIGNANA JYOTHI INSTITUTE OF MANAGEMENT‚ HYDERABAD Page 1 CONSUMER BUYING BEHAVIOR FOR LIFE INSURANCE POLICY
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plays a very significant role in identifying the needs of customers and meeting them in best possible way. The main task of Marketing Research is systematic gathering and analysis of information. It can be defined as "the function that links the consumers‚ customers‚ and public to the marketer through information — information used to identify and define marketing opportunities and problems; generate‚ refine‚ and evaluate marketing actions; monitor marketing performance; and improve understanding
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2nd International Conference on Management Science & Arts‚ November ( INDIA) 9. Nyangosi‚ R. (2008) “E-banking: An Integration of Technology in the Kenyan banking industry”‚ African Executive‚ issue‚ 189 -i- Appendix 1 (b)Communicated Papers Surendra‚ B.‚ Nyangau‚ A. S.‚ Nyangosi‚ R. “Non-performing Assets in Public sector banks: An emerging bottleneck in Kenya” KAIM Journal of Management and
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Letter of Transmittal 11th August 2014 Samy Ahmed (SyA) Course Instructor School of Business North South University Course: MKT 470 (Section: 5) Subject: Submitting of the research paper on “Consumer’s preference towards Toyota”. Dear Sir‚ We are honored to present you our research paper on Consumer’s preference towards Toyota. We are looking forward for your sincere judgment on reading this report. We tried our level best to fulfill the requirement of this project by engaging ourselves
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remains an unanswered research question? This paper explores a marketing approach for promoting the concept of ecological communities. Through an examination of the pilot ecological community project in Tainan Salun High Speed Rail Station of Taiwan‚ this study identifies the core values‚ target markets‚ and the demand of services of ecological communities. By incorporating research methods involving interviews‚ field survey‚ STP analysis‚ and a questionnaire survey‚ this study finds that the demand of
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Questionnaire: Research on College Students’ Social Behavior:Impact of Social Network on Phone users To help us with our research‚ we would like you to answer some questions about how (and how much) you use cell phone & social network and how you perceive social situations. All information collected will be held in strictest confidence. While this information may be published‚ numbers instead of names will be used on the questionnaires so that your anonymity is assured. This questionnaire will
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BUSINESS RESEARCH METHODOLOGY AN EMPERICAL STUDY ON CONSUMER BUYING BEHAVIOR ON TWO WHLEERS. KIRUTHIKHA K Introduction: India is the second largest producer of the two-wheelers. The two wheeler segments contribute the largest volume amongst all the segments in automobile industry. The country stands next to China and Japan in terms of production and sales respectively. The industry is growing at 30 % annually. It consists of three segments viz. scooters‚ motorcycles and moped. Majority
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