Working Paper Series British Airways and Balmer’s AC3ID Test of Corporate Brand Management Professor John M T Balmer Dr Helen Stuart Working Paper No 04/26 July 2004 The working papers are produced by the Bradford University School of Management and are to be circulated for discussion purposes only. Their contents should be considered to be preliminary. The papers are expected to be published in due course‚ in a revised form and should not be quoted without the author’s permission. W O R
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narrow minded and a very judgmental person‚ who didn’t want to accept any authority but her own. According to a church hierarchy‚ a nun was a subordinate to the priest‚ no matter how smart or experienced she was‚ she had no power. That was another motive for Sister Aloysius to dislike Father Flynn. She wanted him to be removed from St. Nicholas‚ which would grant her the only authority. That is also a reason that she tried to make Father Flynn confess‚ because no one would pay attention to her accusations
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201 Corporate Governance: An International Review‚ 2013‚ 21(3): 201–224 Does “Good” Corporate Governance Help in a Crisis? The Impact of Country- and Firm-Level Governance Mechanisms in the European Financial Crisis Marc van Essen*‚ Peter-Jan Engelen‚ and Michael Carney ABSTRACT Manuscript Type: Empirical Research Question/Issue: We examine the effects of firm- and country-level “good” corporate governance prescriptions on firm performance before and during the recent financial crisis
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because of the promotions they have. Behind all these‚ there are hidden realities that would surprise one. Even services such as corporate hospitality come under this understanding because of the fact it masks the relationship of companies and their clients. Though it boosts productivity and promotes better relationships it is nevertheless a means of covering up failures and misunderstandings and promotes closeness between companies and clients. In discussing corporate hospitality‚ one can assert that
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CORPORATE SYSTEMS MANAGEMENT What is Corporate Systems Management? In order to understand this‚ we need to understand the elements within Corporate Systems Management. First thing is what is a system? A system is a set of objects together with relationships between the objects and between their attributes (Wikipedia‚ 2007). In an organisation the systems have to be organised in a systematic approach‚ allowing the system to be analysed and into the smallest elements through a top-down or bottom-
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Corporate Communication and the Corporate Brand Peggy Simcic Brønn (From: Corporate Communication: A Strategic Approach to Building Reputation (2002)‚ Brønn‚ P.S. and R. Wiig (eds.)‚ Oslo: Gyldendal.) The first years of the 21st century have been hard on companies and their brands. It is predicted that Firestone is dead as a brand as a result of its defective tires used on Ford SUVs‚ which tipped over causing loss of lives. Arthur Anderson is feverishly trying to find partners for its many
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Utilising the video case study of Egg Finance’ (Slave Nation‚ Channel 4)‚ critically examine the extent to which corporate culture is used as an effective tool for the achievement of organizational goals. Corporate Culture is widely used in many organisations and has a variety of definitions. It has been defined by Koozes‚ Caldwell & Posner cited by Moorhead/Griffin‚ (1989:494) as: "a set of shared‚ enduring beliefs communicated through a variety of symbolic media‚ creating meaning in people’s
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apan-based electronics and communications company‚ Sony Corporation‚ was subjected to a spate of restructuring exercises since 1994 to improve the financial performance and competitiveness of the company. With the initial efforts to restructure the company not yielding results‚ Sony went in for a revamp of the top management in 2000. The efforts by the top management in organizational restructuring failed to put Sony back on the growth track. At this juncture‚ in 2005‚ Howard Stringer became the
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Module Title: Company Law Company Law Assignment – Question A In this assignment‚ I will identify the theory of a corporate personality‚ demonstrate why companies exist autonomously from their promoters or owners‚ introduce the concept of a company having a corporate veil‚ and finally to identify why there is such controversy around the notion of a court lifting the corporate veil‚ with a focus on ‘sham’ companies. The theory of a company having a separate legal personality comes from the introduction
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In this essay‚ I will analyze the motives of the following characters from 2 Kings 5: Naaman‚ Elisha‚ and Behazi. They all have a role in the healing of Naaman’s leprosy or the outcome of it. Each man had a reason for doing what they did in this story and I will show a few possibilities of them according to the evidence in the text. Naaman was a captain of the king of Syria and he was sent by the king to Israel to be healed from his leprosy: “And he brought the letter to the king of Israel‚ saying
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