AN OVERVIEW OF MARKETING AND THE MARKETING ENVIRONMENT AFFECTING MARKETING APPROACHES. 1. When going about developing a marketing approach‚ an organisation needs to look at several factors‚ these factors can affect an organisation directly and sometimes even indirectly‚ The external factors that Woolworths and Topshop would need to take into consideration would be firstly‚ the macro environment: like the political stability of the country‚ the socio-cultural‚ technical‚ legal‚ environmental
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percent of all mobile devices sales. The cell phone industry has become increasingly larger as a result of more affordable phones. Profits increase because cost is reduced due to sales volume. Competition is intensified Samsung‚ Apple‚ Nokia‚ Motorola‚ ZTE‚ RIM‚ HTC and Sony
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send emails‚ check your social networks‚ listen to music‚ take and share pictures and videos‚ text‚ calls‚ web searches‚ download and upload different kind of file and more. The first portable or mobile phone was created at the beginnings of WWII‚ Motorola creates the Handy Talkie for the army soldiers of EEUU‚ this huge and heavy device was used by the troops to communicate when they were spread in their missions at the war zone. This useful mobile device became famous in society and because of it
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Product Xiaomi’s phone is a low-price smart phone‚ which called it ‘Apple of China. The design team of Xiaomi’s mobile phone from MOTOROLA‚ hardware team millet mobile phone production by Foxconn and Envada foundry. Xiaomi’s mobile phone operating system is the independent research and development of Xiaomi’s MIUI OS system‚ which is similar to the android system. The MIUI systerm imitate Apple’s desktop phone style‚ like‚ there is no menu option. It’s very easy to use for British people. Xiaomi’s
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Android Updated Its KitKat 4.4 Version The much awaited Android’s Kitkat 4.4 update has come with a few good features that we can look up to. Google Now Google now is the Digital Personal Assistant that is developed by Google. It works in the background and gives you the freedom not to worry. In the new Kitkat version if you are a Nexus 5 user you don’t even have to touch the screen to launch Google now. Just say “Ok Google” and here it launches‚ Amazing! Google Now works on cards and displays
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1) The four dimensions of a company’s product mix include width‚ length‚ depth and consistency. A) Width: The width of a company’s product mix refers to the number of product lines sold by the company. B) Length: The length of a company’s product mix refers to the number of total products or items in a company’s product mix. C) The depth of a company’s product mix refers to the total number of variations of each product. D) The consistency of a company’s product mix refers to how closely
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Unit 4.1 Business Environment Level 4 15 Credits Sample Assignment You are employed by the British Chambers of Commerce and you work for both the London and Coventry offices. As part of BCC support for SMEs they wish to produce some guidance that will be helpful to members who are considering setting up and/or expanding their business. Your remit is to research the organisational purposes of businesses‚ the national environment in which they operate and behave and the global factors
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more like small computers than like a traditional phone. Providers advertise with ‘smartphones’ all the time‚ but in which way does this kind of phone differ from a traditional cellphone or a PDA? The first cellphone was demonstrated in 1973 by a Motorola employee. This cellphone was quite big and only designed for one purpose: to call someone. In the nineties‚ cellphones became popular with a larger crowd and manufacturers slowly started to add more functions to cellphones: multicolored screens instead
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Cell phones‚ a widely used electronic device throughout the world today‚ is used as an "on the go" communication device. Cell phones were first demonstrated by John F. Mitchell and Martin Cooper of Motorola in 1973. Since then cell phones have grown rapidly. Although cell phones have proven to be a luxury researchers have hypothesized that cell phones may or may not impair driving skills. In order to begin testing this hypothesis‚ we will start off by using a control condition‚ also known as a control
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PART 2 PEST ANALYSES: INTRODUCTION: PEST analysis means it is worried with the environmental influences on a business. And the structure of the business pattern One method of planning your business is to undertake a PEST analysis. PEST analysis involves looking at the Political‚ Economic‚ Socio-cultural and Technological factors that could affect your company. The identification of the influences of PEST is a manner useful to summarize the outside environment in which businesses function
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