reach out to its customers‚ it has to cope with the business environmental factors that consist of actors and forces outside marketing that affect its ability to develop and maintain successful relationship with its target customers. Business environment however is divided into two types. They are microenvironment and macroenvironment. By definition‚ microenvironment includes forces close to the company that affect its ability to serve its customers and macroenvironment are larger societal forces
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Customers Customers * Sometimes known as a client‚ buyer‚ or purchaser * The recipient of a good‚ service‚ product‚ or idea‚ obtained from a seller‚ vendor‚ or supplier for a monetary or other valuable consideration * one who absorb organizational outputs * represent potential uncertainty to an organization * Their taste can change and they can become dissatisfied with organization’s product or service Customers are generally categorized into two types: * An intermediate
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emissions and deforestation. The process undermines traditional values and attitudes that have helped preserve the natural environment throughout history‚ and propagates an increasingly consumerist culture. Does globalisation increase environmental degradation? Does trade liberalisation necessarily harm the environment? Does investment liberalisation necessarily harm the environment? Does globalisation necessarily shift polluting industries and environmental degradation from rich to poor countries
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Assignment On Business Environment Contents Introduction Business environment refers to the combination of external and internal factors influence the organization of the operating conditions. There are several factors of the customer and the business environment‚ such as suppliers‚ technology‚ law and government activity and the market‚ social and economic trends competitions and owner‚ is improved. Task 1: The Contextual Environment: 1. a Identify the Purpose
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Damage of the environment is an inevitable consequence of worldwide improvements in the standard of living. Discuss. Man has been endowed with reason‚ with the power to create‚ so that he can add to what he has been given. But up to now he hasn’t been a creator‚ only a destroyer. Forests keep disappearing‚ rivers dry up‚ wild life has become extinct‚ the climate is ruined and the land grows poorer and uglier every day !" ( Anton Chekhov ) Introduction : - for thousands of years ‚ people
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CASE #12 The Competitive Environment in the 18-22-Year-Old-Apparel-Market Difference in A&F΄s and AE΄s retail strategies To start with‚ both A&F and AE share the same target market and offer similar merchandise. However‚ there are some differences in their retailer strategies that make this fashion stores stay competitive. Both retailers target mostly teenagers‚ and offer casual wear for young men‚ women and kids accompanied with accessories‚ outerwear‚ footwear and sweaters... As a difference
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executives have protested that the chain isunfairly singled out for criticism. The chain has also been accused by Greenpeacewith contributing to the destruction of the worlds rainforests with unsustainablysourced cardboard and paper packaging.Internal Environment:1 Employees: According to data published by Yum! Brands‚ the proprietarycompany of the KFC brand‚ there are over 455‚000 KFC employees around theworld Altogether. • 2. 2 Management team:• Training and motivating team members.• Preparation of products
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A Stable Environment Today about twenty-two million children in America are raised by only one of their biological parents (Moos). Separation and divorce are the most common reasons that some children only have one parent in their lives‚ but it is crucial to the child’s well-being to have both. Parents should share responsibilities because both mothers and fathers play an important role in the child’s development and this can determine the child’s character for the rest of their life. Single parenting
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influences: • welfare legislation • employment law • health and safety • consumer protection PESTEL ANALYSIS FOR A BRAND Political Adidas policy is to control and monitor hazardous substance to protect human healthand environment one of those is to eliminate PVC making progress in findingsubstitutes like polyurethane‚ ethyl vinyl‚ silicones thermoplastic rubber. Adidas also provide training sessions on employment standards and HR systems‚ health and safetyis important for
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Market Environment As a software development company‚ the company targets to provide the increasing demands for software products not only to big corporations but to small-scale businesses as well. This is also to foster the company’s purpose of reaching to a wider margin as possible customers. The company also caters to private individuals for personalized and customized projects to fit their specific needs. To all the company’s possible customers‚ the company offers services such as software
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