GORILLA AD CAMPAIGN OF CADBURY Anuj Kwatra – U110009 Hitesh Agarwal – U110024 History of the Ad Gorilla Ad is a British advertising campaign launched by Cadbury Schweppes in 2007 to promote Cadbury Dairy Milk-brand chocolate. It was a 90-second television and cinema advertisement‚ which formed the centre piece of their new ad campaign. It was created and directed by Juan Cabral and starred actor Garon Michael. The campaign itself comprised appearances on billboards‚ print newspapers and magazines
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stereotypes people. An example of perceiving ads is a Victoria’s Secret ad versus a Polo ad. Every Victoria’s secret ad is similar to each one. This company presents that woman should be super skinny with an outstanding figure. In this ad they are promoting a new perfume on the market. She is walking outside at night with just a bra and panties on. During the commercial nothing is said and the model is just being sown from different angles. Many of their ads use very intriguing colors to attract your
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women’s magazines you will find several different ads for all sorts of diet products. In the March 2013 issue of Woman’s Day magazine there were four different ads for diet aids and products. The primary appeal used in most advertising is an emotional one but most also use ethos and logos as well. In the following essay we’ll examine the different diet ads and the type of appeals each use to convince the public to buy and use the product. In the full page ad for Sensa‚ a diet product you shake onto your
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Rhetorical Analysis on “Vintage Ads” | | Na’Shaye Lewis September 9‚ 2013 | Appealing to someone’s emotions is how the tobacco companies get the big bucks. Lucky Strike Cigarettes first came about around the 1920s. Its motto was “Reach for a LUCKY instead of a sweet”. Which went on to say in the ad‚ “To keep a slender figure‚ No one can deny Lucky Strike. They are toasted so there is no throat irritation and no cough”. This ad was made to appeal to the average American woman in that
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analytical model is an ad from Folgers Coffees. The ad is actually a print of a cup of Folgers coffee placed on top of manhole covers in New York City. Holes on the print allow the steam to come out‚ and the wordings around the cup read ‘Hey City That Never Sleeps. Wake Up. Folgers.’ As I recently learned‚ Folgers are well-known to be innovative with its ads: always trying to do something creative and funny to attract customers and coffee consumer’s attention. This Folgers’s ad is by all means a clever
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advertisements are among the best ad campaigns in India. Entertaining and captivating‚ these ads have made lasting impressions since decades. The Amul advertisement journey began in 1966‚ when the company approached Sylvester DaCunha to design a new ad campaign for Amul Butter. He designed an ad campaign with a series of smart and witty topical ads‚ which became a huge hit. Manish Jhaveri has been writing the scripts for these hoardings since 1995. There are many reasons why the Amul ad fans are only increasing
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Pleasing to the Soul The first ad is part of a long line of vehicles made by jeep‚ introducing a new way of driving. The most typical person to buy a jeep is one that would like to be outdoors a lot‚ maybe travel and be in the woods‚ or go off-road a little. This ad seems to call out to a different crowd‚ like your everyday worker or your family man. At the bottom of the ad it says “Introducing Jeep Compass. The Urban Recreational Vehicle” this is telling you that this vehicle is not
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Know About TrafLab Ads TrafLab Ads is recognized as Windows System threat intended to hurt the operations of the Windows System. A Windows System threat is a risky bit of code with the capacity to imitate itself and spread starting with one Windows System then onto the next. The nearness of TrafLab Ads intrudes on the on-going operations of the Windows System and causes general impedance. This dreadful malware can degenerate or even erase Block information including pictures‚ sound‚ recordings
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TRIPLE F FACULTY OF COMMUNICATION AND MEDIA STUDIES Company Profile: • • • Lowe Indonesia is the largest and most awarded agency in Indonesia. Over 25 years’ country experience. The agency partners with leader brands like Unilever‚ Philip Morris-Sampoerna‚ Pizza Hut‚ Nestle‚ Indofood and etc. Chief Executive Officer - Joseph Tan Chief Financial Officer - Anditia Harahap Chief Creative Officer - Din Sumedi Executive Creative Director - Firman Halim Joint Chief Client Officer - Wawa
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Emma Prange Analytical Essay Product: Dove chocolate I think this ad for Dove chocolate is a pretty persuasive ad. By using images and colors to appeal to your scenes‚ a large‚ attention-grabbing headline‚ and sneaking in weasel words‚ this ad is definitely a persuasive one. The first thing that catches my eye when I see the ad is the headline‚ “WIN A TRIP TO HAWAII!” Hawaii would be really fun to go to visit‚ so naturally a person looks down to see what they have to do to get win a trip
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