They draw you in by bold tasteful colors, typical models, and sexual messages. The Victoria’s Secret and the Polo ad both used dark colors to set the mood to an intense commercial. The characters play a secretive role that makes you interested in what this attractive figure has. The difference is the Victoria’s secret ad is a dominant girl advertisement and Polo is strictly to attract male buyers. In a majority of these ads, a larger model is never shown. That alone sets the audience to a select few. People will always compare themselves to these models and if they don’t feel like they are good enough, they will never purchase that
They draw you in by bold tasteful colors, typical models, and sexual messages. The Victoria’s Secret and the Polo ad both used dark colors to set the mood to an intense commercial. The characters play a secretive role that makes you interested in what this attractive figure has. The difference is the Victoria’s secret ad is a dominant girl advertisement and Polo is strictly to attract male buyers. In a majority of these ads, a larger model is never shown. That alone sets the audience to a select few. People will always compare themselves to these models and if they don’t feel like they are good enough, they will never purchase that