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    Telling and Selling

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    Assignment 1 1- Define marketing and discuss how it is more than just “telling and selling.” * Marketing is a process by which companies create value for customers and build strong customer relationships to capture value from customers in return * Today‚ marketing must be understood not in the old sense of making a sale – ‘’telling and selling’’ – but in the new sense of satisfying customer needs. If the marketer does a good job of understanding consumer needs; develops products

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    Cross Selling

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    STATE BANK OF INDIA Reason of cross selling commission income of bank not increasing exponentially SUMBITTED IN PARTIAL FULFILLMENT OF THE REQUIREMENTSOF THE DEGREE OF POST GRADUATE DIPLOMA IN MANGEMENT CHANDRAGUPT INSTITUTE OF MANGEMENT PATNA KAJAL KUMARI 6/22/2013 CHANDRAGUPT INSTITUTE OF MANGEMENT PATNA   EXECUTIVE SUMMARY This

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    Athletic Shoe and Nike

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    high-end sport shoes segment. Nike is positioned as a premium-brand‚ selling well-designed and expensive products. Point Of Difference (PODs) Nike also sells its own products at nike.com that allows customers to design shoes and directly delivers them from manufacturer to customer’s house. Nike lures customers with a marketing strategy centering around a brand image which is attained by distinctive logo and the advertising slogan:"Just do it". Nike is a brand that usually signs top athletes of every

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    Direct Selling

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    uncollectible accounts. You can get these from reviews of literatures. You have to cite the references.) Direct selling is a type of sales channel where products are marketed directly to customers‚ eliminating the need for middlemen – wholesalers‚ advertisers and retailers. Direct selling can be conducted one-on-one‚ in group or party format‚ or online. At Avon‚ the “direct” part of direct selling also

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    Personal Selling

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    LMTSOM 12 Personal selling Managing Sales Force PRATEEK PARBHAKAR 501204032 Contents Personal selling 3 The personal selling process consists of the following steps 3 Sales Management: 5 The Sales Funnel (or Sales Pipeline) 5 Sales tips 7 Sales promotion 8 Sales Promotion Strategies 8 Advantages 9 Disadvantages 9 Managing Sales Force 10 Designing of the Sales Force 11 BIBLOGRAPHY 12 Personal selling - Personal presentation by the firm’s sales force for the

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    Organ Selling

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    References: (2008‚ October 9). The gap between supply and demand. Retrieved November 27‚ 2008‚ from Economist.com Web site: http://www.economist.com/world/international/ displaystory.cfm?story_id=12380981 Autonomy Mayes‚ G (2003). Buying and selling organs for transplantation in the United States. Medscape Transplantation‚ 4(2)‚ Retrieved November 23‚ 2008‚ from http://www.medscape.com/viewarticle/465200_print Perry‚ M (2007‚ December 13) Figure 1: Illustrates that the wait list rises at a faster

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    shoe polish

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    Raj Darvin Doble 1.) Lemon or Calamansi Shoe Polish. It is meant to solve a problem. It is thriftier to use it than a commercialized shoe polish. And making your own shoe polish might also come up as personal business. The question that the researcher will answer is: “Is Lemon or Calamansi Shoe Polish as good as the commercialized shoe polish?” 2.) The compositions of citric acid that helps in polishing are available on reference books. Studies like this have been conducted before. And we are

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    Daryl K. Cirino July 11‚ 2010 English 101-108 How to Succeed in (or flunk out of) College Everyone has hopes and dreams to succeed in college‚ but things don’t go as plan all the time. As a result it can cause you not reach your highest potential. It’s hard for some to make the transition from High School to College because having complete freedom to do whatever you like can be a task within itself. For example deciding when and how long you stay in a particular class and things of that nature

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    Selling-Skills

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    Division A ISCS WAKAD GROUP- ROLL NO 41-50 A-41 NEHA PATIL A-42 POOJA SHARMA A-43 PRADEEP SHARMA A-45 PRASHANT SHARMA A-46 PREETI RANI A-47 PRIYANK JAIN A-48 RAHUL SHARMA A-49 RAJAN A-50 RAVIJ SHAH SPIN SELLING APPROACH [pic] [pic] What is the Goal of Questioning? • To uncover needs – Implicit needs – Explicit needs – Implicit need – a statement of a buyer’s problem‚ dissatisfaction or difficulty with a current situation – Explicit

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    Green Shoe

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    following example: A company intends to sell one million shares of its stock in a public offering through an investment banking firm (or group of firms which are known as the syndicate) whom the company has chosen to be the offering’s underwriter(s). When the stock is being offered for public trading for the first time‚ the offering is called an initial public offering (IPO). When the stock is already trading publicly and the company is simply selling more of their non-publicly traded stock‚ it is

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