SUNSILK – INNOVATIVE MARKETING STRATEGIES 1. INDUSTRY PROFILE Shampoo in India was derived from the Hindi word ‘Champi’ meaning hair massage. The introduction of shampoo in India dates back to the British reign in the country. Being a recent development the growth of shampoo or rather the penetration levels of shampoo in the India has been commendable. The shampoo market in India is estimated to be Rs 2‚500-3‚000 crore. The shampoo market is India is categorized according
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MY FAVOURITE COUNTRY Taiwan‚ officially the Republic of China‚ is a state in East Asia. Originally based in mainland China now governs the island of Taiwan‚ which makes up over 99% of its territory‚ as well as Penghu‚ Kinmen‚ Matsu‚ and other minor islands. Neighboring states include the People’s Republic of China to the west‚ Japan to the east and northeast‚ and the Philippines to the south. Taipei is the political capital as well as economic and cultural center in Taiwan. New Taipei the most
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required to sign and adhere. (Fowler & American Nurses Association 2008). In most cases‚ a violation of these ethics may lead to serious consequences such as jail terms and being relieved of your duty. In some professions‚ an oath is usually administered so as to bind the professionals to the ethics.
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Nursing homes‚ however‚ are designed for persons in need of 24-hour nursing care (Allen‚ 2011) Even though they provide almost the same residential components of other long-term care options‚ which includes housing‚ personal care‚ protection‚ supervision‚ and sometimes therapy‚ the availability of on-site medical staff is the edge they have over the others. Nursing homes have custodial care‚ which a person with Alzheimer’s disease will need. The custodial care which includes assistance with all of
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improvements to be made. The first area of improvement that has got to be mentioned it the nursing shortage. In many health care systems there is a nursing shortage. Nurses often become overworked and underappreciated. When someone in any profession is overworked‚ accidents can happen‚ but within the nursing profession these overworked accidents can have detrimental consequences. With many shifts short-staffed‚ nursing managers face the dilemma of either overworking staff or having not enough nurses during
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Abnormal Psychology | Unipolar and Bipolar Depression | Causes‚ Symptoms‚ and Treatment | Shawn M Best 10/16/2011 | Identifying the causes of unipolar and bipolar depression can be a complicated task because there are no known exact causes‚ just theories. These theories include chemical and hormonal imbalances within the brain‚ a misfiring of ion activity‚ and inherited genetics or biological abnormalities (Comer‚ 2005). Individuals who suffer with unipolar depression‚ which
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Genetics‚ Brain Structure‚ and Behavior Presentation Evaluation Ryan Banta Psy/340 June 13‚ 2011 Kristin Merritte Genetics‚ Brain Structure‚ and Behavior Presentation Evaluation In the third week of Biological psychology‚ or at is otherwise known‚ Psy340‚ each team in the class was assigned to do a presentation of an illness. While the team I was on concentrated on Bipolar disorder‚ the other teams chose to do something else entirely‚ which was just fine since it would be pointless doing
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Mood Disorders Mood disorders are a disturbance in the emotional state‚ which affects thinking‚ physical symptoms‚ social relationships and behavior. If you have a mood disorder‚ you might feel very happy or very sad for long periods of time for no apparent reason. There are different types of mood disorders including: mania‚ depression‚ bipolar‚ drug induced mood disorders‚ and medically induced mood disorders. When a mood factor pushes a person to one extreme or the other that mood disorders can
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PSYA4 : Schizophrenia :Outline and Evaluation points for use with each section 1. Clinical characteristics- this part only requires you to know symptoms(so no evaluation) You need to know: Schizophrenia is a mental disorder characterised by a split between thinking and emotion. How long symptoms need to last for someone to be diagnosed(the DSM and ICD have different times) How many positive and negative symptoms someone needs to be diagnosed and a few examples of each Two sub-types of Schizophrenia
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Schizophrenia Presentation Sharon Pinter June 8‚2014 PSY/270 Abnormal Psychology DeBorah Gilbert White‚ Ph.D. Table of Content 1. Introduction 2. Symptoms 3. Diagnosis 4. Different Viewpoints 5. Methods of treatment 6. Comparing treatments 7. Conclusion Introduction to schizophrenia “Currently an estimated 2.5 million people suffer from schizophrenia in the US and 1% world wide.”(Nevid & Rathus‚ 2005)(Stoker‚ 2008) It seems that more divorce and separated people suffer from schizophrenia
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