Case Study Nike: The Sweatshop Debate MGT/448 November 2010 Case Study Nike: The Sweatshop Debate Nike was established in 1972 by Phil Knight. This marketing company is famous for their athletic shoes and apparels sold in some 140 countries (Hill‚ 2009‚ p. 154). Nike does not manufacturer any of these products they only design and market them. These products are manufactured in other countries such as Vietnam‚ Indonesia‚ and China‚ where the cost of labor is low. For years Nike has had repeated
Premium Nike, Inc. Michael Moore Sweatshop
within developing countries with particular emphasis on Nike outsourcing history. Summary: Overview/history of company; Nike is one the leading shoe and athletic clothing company in the United States and probably one of the largest in the world. In 1993‚ Nike’s yearly revenue became as large as the NBA‚ NFL‚ and Major League Baseball’s television deals‚ ticket sales‚ and merchandising sales combined. In addition to their phenomenal sales‚ Nike has marketed itself so thoroughly that it has literally
Premium Third World United States Minimum wage
Nike Inc. by Mohammad Musaib Effectiveness of Structure: Nike Inc. Has a divisional (M-Form) design as Nike is an organization involved in multiple businesses in related areas and all of them operate in Nike’s framework; based on the product approach to departmentalization. Chain of Command Nike Inc. has a flat organizational hierarchy. There are three levels of management and three levels of subordinates. Span of Control: As this is an international brand the middle managers and the lower
Premium Management
Contents Table of Contents 1 Introduction 2 Brief Historical of NIKE 3 Financial Statement 5 Total Revenue 6 Operating Income 6 Net Income 6 Recent News of Nike 7 PESTLE analysis 8 Political 8 Economic 8 Social 9 Technology 9 Marketing Strategies 11 Conclusion 12 References 13 Introduction In this assignment‚ we are going to study about the Nike in its home country‚ United State (U.S.). We choose Nike as our study due to; firstly‚ most of our team members like sporting
Premium Nike, Inc.
organization. Nike Company It is a publicly traded supplier of sportswear and equipment in the United States. The company headquarters are based in Beaverton. Nike is the world’s greatest manufacture and supplier of athletic shoes. The Company adopts a hybrid of both functional and divisional structure. The chief executive officer is in the top of the hierarchy and the following managers directly report to him: the corporate vice president‚ manager operations‚ manager Jordan brand‚ manager Nike brand‚
Premium Management Organizational structure Corporate governance
Country Analysis Report: Canada‚ In-depth PESTLE Insights OVERVIEW REFERENCE CODE: ML00002-006 PUBLICATION DATE: Aug 2012 WWW.MARKETLINEINFO.COM © MARKETLINE. THIS PROFILE IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIED Country Analysis Report: Canada‚ In-depth PESTLE Insights ML00002-006 © MARKETLINE THIS PROFILE IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIED OVERVIEW OVERVIEW Catalyst This profile analyzes the political‚ economic‚ social‚ technological‚ legal‚ and environmental (PESTLE)
Premium Economic growth Human Development Index Tax
Nike has experienced many political and legal issues throughout its lifetime. From claims the company has used and continues to use sweatshops‚ to ties with terrorism‚ Nike has had a lot to overcome. These issues Nike has faced has shaped their current marketing strategies and led them to become one of the most recognizable brands in the world. The largest political issue Nike has faced was with regards to the sweatshop and child labor scandal. Nike began manufacturing in South Korea and Taiwan
Premium Law Wage Manufacturing
Nike: Spreading Out to Stay Together | By: Karol Czajkowski | Case 10 | 5/2/2013 5/2/2013 REVIEW QUESTIONS 1. If a sporting good can be used in sporting event‚ and especially if that event can be televised‚ Nike has likely made such a product and added a swoosh to it. But in this day and age‚ are there anymore sporting products that Nike would do better not to produce? Explain your reasoning. In the present day there are some products that Nike would not have
Premium Baseball Nike, Inc. Management
Case: "Nike: The Sweatshop Debate" 1. Should Nike be held responsible for working conditions in foreign factories that it does not own‚ but where subcontractors make products for Nike? Yes‚ Nike is not only responsible but also accountable for the working conditions of foreign countries that it does not own. Nike should realize that it is a Global Organization and working globally does not only mean that taking advantage of low cost destination but also taking responsibility of the contractors/employees
Premium Wage Minimum wage Employment
the 4p’s on nike! introduction: nike is a global sports shoe giant company. It is the largest seller of athletic footwear in the world‚ holding the lion share of 33% of the global market. The company has production facilities in Asia‚ sales facilities in almost 200 countries‚ and customer service and other operational units worldwide. The marketing mix or the 4p’s of marketing are product‚ price‚ place and promotion. Nikes 4p’s are the following: 1. Product Nike offers a wide range
Premium Marketing Pricing Nike, Inc.