3.1 Explain how products are developed to sustain competitive advantage 3.1.1 Packaging Elements | Competitive advantages | Physical Protection28 gram package‚ reduction of 8gr per bottle | Reduce price per bottle‚ make more attractiveness for the product. | DistributionDirect to retailers | More convenient for customers. | SellingProvide ingredient in each bottle such as: Number of calories‚ % of carbohydrate‚ vitamins‚ and minerals. | Customer understands about Gatorade ingredients
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Bovée-Thill Business Communication Supplemental Cases: Fall 2011 New cases to accompany * Business Communication Essentials‚ Fifth Edition * Excellence in Business Communication‚ Ninth Edition * Business Communication Today‚ Tenth Edition On the following pages‚ you will find 12 new cases to accompany Bovée-Thill business communication texts‚ each with a suggested solution or solution guidelines. The cases are tagged by skill category and appropriate chapter for each text. (Note
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Apollo Group‚ Inc. 2 0 11 A n n u A L R e P O R t be... engaged focused committed accountable dedicated educated innovative informed connected supported empowered inquisitive valued effective impactful Since 1973‚ Apollo Group has been creating opportunities for students and employees to reach their full potential‚ while enriching society as a whole. Today‚ Apollo Group continues to strengthen its position as a leading provider of high quality‚ accessible education for individuals
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1 Reflective Assignment 1- Interpersonal Communication Goals Barsha Shrestha ID# 201562359 INTS 1240 Mount Royal University Marva Ferguson ‚ Instructor 2 Interpersonal Communication Goals Interpersonal communication skill is the most essential part of our life. It is the only medium to express our feelings‚ thoughts and behaviors either in verbal‚ or in non-verbal way‚ in which I find that I need to improve on itthis skill. I am
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Abstract Unethical and ethical behaviors in the workplace can destroy or build a business. In my research I found that unethical workplaces are more commonly found in today’s business world. With this being said even though it’s commonly found there are ways to get rid of or just minimize unethical behaviors in the workplace to help a business stride towards excellence and good workplace ethics by following a corporate wide code of conduct. That everyone in this workplace knows‚ follows‚ and
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Introduction The topic my group choose was Communication. Now when we thought about this we knew that this was such a broad topic. It can range from how people communicate‚ communication barriers‚ social networks‚ different forms of communication‚ how it can be used in the work place to how different genders react towards communication. Since me and my team members all originated in different generations we allotted different communication topics based upon how important they were to us or how they
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definitions of marketing and explain in your own words Marketing: a; Marketing includes research‚ targeting‚ communications (advertising and direct mails) and public relations. It is the process by which a firm profitably translates costumers needs into revenue. b; Marketing is helping people buy your product or service. It is defined as we help people sell more stuff. (2) Define customer’s needs and wants. Needs: is something that you have to have to get by in this world; a necessity
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Effective Communication in Organizations Chen Yuhan 178876 Introduction Communication plays a very important role in every organization‚ in all areas and by all organization members which can lead to positive and negative outcomes. A breakdown in communication can cause a lot of problems which can be unsolved‚ that is the reason why communication is necessary in world of business for conducting business in efficient manner. A big scale business included two or more
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Introduction An organisation has several different roles and responsibilities within a business. Managers being an integral part in an organization structure‚ plays an important part in shaping‚ designing‚ building and sustaining an organization. A managers jobs can vary based on the size of an organisation they work for. The concept of a business manager is making sure to help ensuring the company runs smoothly and is doing everything it can for the organization to be successful. A manager will
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Efficiencies from putting together similar specialties and people with common skills‚ knowledge‚ and orientations Coordination within functional area In-depth specialization Negative Aspects o o Poor communication across functional areas Limited view of organizational goals 2. Product Departmentalization . It groups jobs by product line. Each manager is responsible of an area within the organization depending of his/her specialization Example of Product Departmentalization Source:
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