Understanding core Retail Store Operations and Consumers’ Buying Behavior of Electronic Consumer Goods at Tata CROMA‚ Infiniti Retail Ltd.‚ Mumbai an Industry Internship Project iConnect Core 2012-2014 Report January - June 2013 by Maulik Patel PGDM-GLC-RMM-442 ITM Business School‚ Navi Mumbai www.itm.edu | maulik.p@itm.edu Company Mentor : Faculty Mentor : Mr. Avinash Pereira Dr. Shelja Jose Kuruvilla Former Zonal Manager‚ Infiniti Retail Ltd.‚ Mumbai Professor
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MKTN 954 Marketing Research Professor Tom Tafolla Midterm Exam Developing a Marketing Research Proposal 84179 Marketing Research Proposal Kraft Food Healthy Snack Product Development for 50+ Market Introduction For years‚ Kraft Foods are hiring experts to conduct lengthy studies on a product’s marketability‚ visual and taste‚ all to sell you more foods stuffed with sugar‚ fat and salt. Now Kraft Food is blamed by publics it only
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Chinese construction industry (V) Brief Literature Review Sources of risk Classification of risk Perceptions of risk Risk management process (VI) Methodology Secondary Analysis Questionnaire Individual Interviews Case Study (VII) Proposed Research Time-Table (VIII) References Proposed Title: Risk and its Management in construction industry in China Introduction: The increasing pace of change‚ customer demands and market globalization all put risk management high on the agenda for forward
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ABSTRACT Retail Management has become a very challenging job as the organisations are to face a rapidly changing socio-economic environment and to face stiff competition due to globalisation. Many universities in India have included retail management as a subject of study in the fields of Commerce at various levels. Retail Management is universally relevant. The commerce curriculum is incomplete without a paper on retail management. Important retail management concepts have been explained
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Strategic Management Conference International branding strategies of developing countries: The case of Arçelik Tanses Gülsoya‚*‚ Özlem ÖzkanlÕb‚ Richard Lyncha‚b‚a a Beykent University‚ Istanbul 34396‚ Turkey b Ankara University‚ Ankara‚ Turkey a‚b Middlesex University‚ London‚ UK Abstract The international branding process of firms from developing countries is an area of scarce research. This paper is an attempt at filling this research gap by looking at the internationalization of
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Branding 101: An Overview of Branding and Brand Measurement for Online Marketers Report Contact: Molly Hislop Director of Research & Development‚ Dynamic Logic 800-245-2455 molly@dynamiclogic.com April 2001 Dynamic Logic ’s Branding 101: An Overview of Branding and Brand Measurement for Online Marketers Table of Contents INTRODUCTION 3 WHAT IS BRANDING? 6 MEASURING BRANDING OFFLINE 9 STANDARD PRACTICES IN TELEVISION ADVERTISING 9 Case Study: Kraft Uses Copy
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Research Project Proposal Erin Steele‚ Domonika Grant‚ Ebone Abrams‚ Lauren Sippert Social Work 322-01 Professor Borst 10/14/2014 Just the prospect of working in a group can create notorious apprehension. There is usually the classic situation where members argue over the division of work to ultimately have only one member complete the majority of the project. This is why it was really helpful to take the teamwork skills quizzes in order to be proactive about possible
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MARKETING IS DEAD CUSTOMER LOYALTY PROGRAMS A NICHE UNEXPLORED-ALCOHOLIC RTDS AMBIENT MARKETING SOCIAL MEDIA MARKETING TÊTE-À-TÊTE GENESIS OF AN AD-FREE BRAND EMOTIONAL MARKETING H&M’S SUCCESS PLAN ONLINE MARKETING-A PANDORA’S BOX CULT BRANDS CORPORATE BRANDING Page No 1 3 6 9 13 15 17 18 20 22 24 27 29 And we Go Social!! The changing seasons have brought with themselves a vibe as fresh as our team Marcom that has come up with a yet another alluring edition of Brand.i ‚ this time bringing forth a major
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age group? This research proposal will be addressing the issues surrounding the controversial link between the media and the increase of eating disorders within the female age group of 14-16 years. It will also briefly discuss the process of finding the right questions and hypothesis as well as my methods and purpose of research. Research over the years has shown that eating disorders are becoming increasingly common in today’s society (The World Today‚ 2007). This research project was to explore
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Research Proposal Paper Christine Lopez STR/581 University of Phoenix Mr. Robert Cantu Research Proposal Paper A strategic plan requires research into the organization’s values and goals‚ which come from the vision and mission statements. An internal and external analysis of the company must be completed as well. “Strategic management is the set of decisions and actions that result in the design and activation of strategies to achieve the objectives of an organization.” (Pearce II & Robinson
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