CASE 4: RUDI GASSNER & THE EXECUTIVE COMMITTEE OF BMG INTERNATIONAL (A) & (B) Note: only the (A) case has been included in the case collection; notes on the (B) case have been included as background material for the instructor. Case Summary BMG International was the international music subsidiary of the German media conglomerate‚ Bertelsmann‚ the second largest media enterprise in the world. In May 1993‚ CEO Rudi Gassner and the executive committee were gathered for one of their quarterly meetings
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Selected Readings in Business (Shulman) Chapter 12 China: The Case for Negotiations Case Study: Chapter 12‚ p.1 After a year of market research‚ the United States asset management company Investese has decided to enter the Chinese market‚ a lucrative market with great growth potential. Therefore‚ it has begun to investigate the possibility of forming a joint venture with the Chinese fund-management firm Chan Ching‚ one of the largest such firms in China. Investese President Dan Brighton hopes
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Description of the situation Eurochem is a major international agrochemical company and has many companies all over the world. In the Eurochem office in China‚ Shanghai a new position was available and Paul Paus took this opportunity with both hand and he was assigned as the new person in charge of the marketing operations. Upon his arrival‚ Paus managed to come late to work and this is very disrespectfull in the Chinese culture. From that point onwards Mr Li‚ was not a huge fan of Paus. Paus came
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Financial Management 2013 Case 1: Laurinburg Precision Engineering HBS 9-193-098 1. The face value of each bond is $1000‚ to be paid in 5 years time. The effective rate of the bonds is 10% p/a‚ as dictated by the investor’s willingness to pay. The face value needs to be discounted to its present value‚ according to this effective rate (5% semi-annually for 10 6 month periods). The market value (present value) of each $1000 bond is $613.91. 2. Period | Date | Principal Due | Next Period Interest
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DUCATI CASE 1) How would you characterize Ducati’s strategy in terms of the types of generic strategies described in the first reading above? Marketing made by * specialized magazines‚ perfect to educate buyers about the characteristics of the bikes * non specialized magazines * racing events Technology and R&D: Ducati was innovative thanks to its desmodromic valve system and L-twin engine. It used racing competition to develop technical solution and test materials
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Case 2: Health Development Corporation HBS 9-200-049 1. Did the purchase of the Lexington Club real estate increase the value of Heatlh Development Corporation (HDC)? Calculate the NPV of the purchase. • Use pre-tax cashflows. • Assume the revenues of the Lexington Club grow by 5% per year. • Assume that the appropriate discount rate for real estate cashflows was 10%. • Assume a 20 year life of the facility. (Hint: In calculating the NPV of the decision to buy the real estate‚ you only
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"My children never realised their father was a hero." It took Tata by surprise‚ as he expected to encounter anger and sorrow. The above anecdote is narrated by Rohit Deshpande‚ professor at Harvard Business School (HBS)‚ who was interviewing Tata for a five-part video case study on crisis management at the Taj during 26/11. Deshpande started to teach the course at Harvard from October 2010. His students‚ especially non-Indians‚ were transfixed by the topic and were incredulous why employees
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06-4702-Conklin.qxd 5/10/2005 6:00 PM Page 561 6 INTEGRATIVE CASES I n this chapter‚ the objective is to discuss cases that draw on the frameworks and perspectives developed throughout the casebook and that include important issues from each of the earlier chapters. GM IN CHINA For GM China‚ the year 2004 brought a wide variety of new challenges that added to an already complex business environment. The industry structure was changing quickly. Demand and supply projections
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Marketing Management‚ 4th edition (ISBN #: 978-0-13-602660-0 or 0-13-602660-5). Required Harvard Business School (HBS) Cases: • The following cases can be purchased at the Campus Bookstore or the Harvard Business School Online Publishing (http://harvardbusinessonline.hbsp.harvard.edu/hbsp/case_studies.jsp). o Mattel and the Toy Recall (A) (#9B08M010‚ Ivey School Case) o Heineken N.V.: Global Branding and Advertising (#9-596-015) o Strategic Inflection: TiVo in 2005 (#9-706-421)
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Session 2 Case: Laura Ashley Holdings plc: That Battle for Survival Study Questions: 1. Assess Laura Ashley’s recent performance. How serious is the company’s present predicament? 2. Identify reasons for poor and deteriorating financial performance. 3. What strategy recommendations would you offer to Mr. Cheong that would best serve the interests of Laura Ashley’s shareholders? Session 3 Case: Global Wine War 2009: New World versus Old Study
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