MISBC PESTLE Analysis of a food retail industry - ASDA Must explain specific point relating to Industry Opportunities and threats Write down 10 -20 points in each PESTLE POLITICAL: 1. Government policy on taxation 2. Political unrest – due to influx of large number of foreign nationals in the country. 3. Unstable Government due to govt inability to stabilise the economy. 4. Government education policy – efforts to encourage more people to stay on high education ECONOMIC:
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analysis’’’) describes a framework of macro-environmental factors used in the environmental scanning component of strategic management. Some analysts added Legal and rearranged the mnemonic to SLEPT; inserting Environmental factors expanded it to PESTEL or PESTLE‚ which is popular in the United Kingdom.[1] The model has recently been further extended to STEEPLE and STEEPLED‚ adding Ethics and Demographic factors. It is a part of the external analysis when conducting a strategic analysis or doing
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PESTEL Analysis PESTEL analysis stands for "Political‚ Economic‚ Social‚ Technological‚ Environmental‚ and Legal analysis" and describes a framework of macro-environmental factors used in the environmental scanning component of strategic management. Political The mobile phone industry used to be a monopoly held by BT; however this was de-regulated in 1984 due to the telecommunications act. The current industry regulator is the telecomm regulator Ofcom. This was created to allow there to
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The article I have chosen reports that with the launch of a new range of smartphones‚ Nokia is also effectively changing its approach to marketing. The company is moving away from more traditional marketing like advertising in print media and shifting towards advertisements through social media and digital campaigns. This allows Nokia to place a greater emphasis on collaborating with its customers through its marketing communication channels. In doing so‚ Nokia hopes to be able to rival dominant
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PESTEL Analysis A pestel Analysis is looking at the external environment and how they impact on particular company’s activities. Each of these components has the potential to affect the firms industry and competitive environment; some will have a more important affect on others though. (Thompson et al‚ 2013) Political The company will have to agree to follow all rules set out by the EU‚ in regards to the sale of food and drinks regulations. Our company will be able to pay a low tax rate to produce
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Introduction The automotive industry has been highly competitive all over the world. Automakers form their strategies based on the external factors in political‚ economic‚ social‚ technological‚ environmental‚ and legal change within their industry. Using PESTEL analysis will allow managers to watch how changes in each part affect their industry‚ forcing change in order to stay competitive. Performing this analysis periodically will help identify macro changes faster. Political Governments around
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Effects of the Overuse of Smartphone on Students Smartphone is the essential digital gadgets that teenagers nowadays have. Other than basic communication functions‚ Smartphone nowadays also provide a large varieties of applications including games and other media functions. The enhanced capabilities and functionalities have enabled convenience of many activities conducted through computer systems. Many people are increasingly spending hours on phones as they do on the computers. However‚ despite
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compete in the mobile communications industry. The trend nowadays in the mobile industry is Smartphones which are mobile phones with advanced technological features. The first smartphones combined the functions of a personal digital assistant (PDA) with a mobile phone and later models added the functionality of portable media players‚ low-end compactdigital cameras‚ pocket video cameras‚ and GPS navigation units to form one multi-use device. Modern smartphones also include high-resolution touchscreens
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PESTEL Analysis: (COCA COLA) Political The non-alcoholic beverages falls in the category under the FDA and the government plays a role within the operation of manufacturing these products. In terms of regulations‚ the government has the power to set potential fines for the companies that did not meet their standard law requirement. The company has monitored the regulations and politics in each country to maintain and protect their brand image by assigning the risks. Such regulations are made
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Table of Contents: Cover Sheet…………………………………………………………....………….…. 1 – 2 Table of Contents ………………………………………………………...………….…. 3 Introduction………………………………………………………………...………….…. 4 PESTEL Analysis…………………………………………………………………….…... 4 POLITICAL………..………………………………………………………….… 4 - 5 ECONOMIC…………………………………………………………………….… 6 SOCIAL…………………………………………………………………………… 7 TECHNOLOGY…..…………………………….………………………………… 7 ENVIRONMENTAL…………………………….………………………………… 8 LEGAL…………………………….………………………………………….…… 8 SWOT Analysis………………………………………………………………
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