Pestel Analysis Of Social Media

Table of Contents:
Cover Sheet…………………………………………………………....………….…. 1 – 2
Table of Contents ………………………………………………………...………….…. 3
Introduction………………………………………………………………...………….…. 4
PESTEL Analysis…………………………………………………………………….…... 4 POLITICAL………..………………………………………………………….… 4 - 5 ECONOMIC…………………………………………………………………….… 6 SOCIAL…………………………………………………………………………… 7 TECHNOLOGY…..…………………………….………………………………… 7 ENVIRONMENTAL…………………………….………………………………… 8 LEGAL…………………………….………………………………………….…… 8
SWOT Analysis………………………………………………………………...…….…... 9
PORTAL’S FIVE FORCES Analysis……………………………………....……... 10 - 12
Conclusion……………………………………………………………………...………... 12
Reference………………………………………………..………………...………... 13 - 14

INTRODUCTION:
NTUC LearningHub Pte
PESTEL Analysis:
POLITICAL/LEGAL
In Singapore, Governments has been given their fullest support to small and medium-sized enterprises (SMEs) in terms of heavy funding as well as comprehensive policies to boost the survivals and the competitiveness of SMEs in Singapore, With all these supports, SMEs have been accounted for over 50% of total enterprise value, and contributed to nearly 70% of the workforce. However, there will always be arguments about how these government policies are sustainable in the long run. As a local SME, NTUC LearningHub is largely dependent on the government’s decisions on policies and directions.

One of the policies that Singapore Government has in place is to encourage Singaporeans to take up Courses and upgrade themselves so as to stay competitive and productive in their jobs, the Government came up with various funding schemes:
1) Workplace Training Schemes
an iconic educational hub for the students. With the big environment and the huge increase of the demand, a huge number of diversify education providers and institutions want to have a pie in Singapore’s education or training industry, especially those with international exposure and global branding. With all these increase of demand and supply of the education services in Singapore, our GDP is potentially being positively impacted. To be able to ride into the wave for the education and economic success in Singapore, NTUC LearningHub has been always remains as one of the top source for Training and