ASSIGNMENT 2 | This assignment must be in computer printed form and you are required to follow the given format. * Times New Roman * Font size 12 * Double spacing * 2 inches left and right margin Date and Time of submission : 12.00 noon‚ 22th Dec 2012. Week 15‚ Saturday Late Submission : Please note there will be a penalty of 10% of the allocated marks for assignments submitted after the said time and date of submission Length of work : This assignment should NOT be
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Abstract Airline companies are facing many challenges keeping their cost down and profits up. Some of the main issues are gas prices and pilots pay. CEO of Southwest Airlines‚ Gary Kelly‚ has been able to work with fuel companies to provide one of the lowest costs for gas than any other company. With his great knowledge and social personality‚ he has been a very effective leader for Southwest. The company’s core competencies is treating their customers with respect and showing them that they are
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1. In my opinion‚ Southwest should not save low-numbered boarding cards for its most frequent fliers. First of all‚ that would go against the idea of having simplicity in its operations systems. If Southwest reserved their low number boarding cards for its most frequent fliers‚ the airline would run into complications with customer seating preferences or disagreements. This would cause the established simple system of Southwest to be ineffective if certain exceptions would be made for frequent fliers
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Southwest Airline Case ¨C Executive Summary Introduction in 1971‚ Herbert D. Kelleher with other few business partners started an Airline services. Up till 1991‚ Southwest served low-fair air transportation among 32 cities in 14 states with over 20 million customers annually in the United States. Although the industry suffered a major blow from the unfavorable economic conditions‚ the company was still holding strong; while other airline companies were in debt. The major success to their continued
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Executive Summary Southwest Airlines is one of the most profitable airlines in the airline industry. During turbulent economic times Southwest has managed to continue strong revenue growth in a disastrous environment and has operated profitably for 39 consecutive years (Mintzmyer‚ 2012). Southwest Airlines has capitalized on the company’s strength of being the top low cost carrier by offering a simple and efficient business plan that prides itself on customer service. Southwest utilizes only the
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Praveena Sreekantan Nair Phone +91 471 2355428 Email sreeveena.nair@gmail.com Mobile +91 8086559110 +91 9400049428 THE AMBITION To Excel in the chosen sphere‚ being useful to all those with whom come into contact the country ‚the organization ‚the people‚ the home and self. THE STRENGTH Ability to cope with pressure‚ punctuality‚ faith in God‚ Communication‚ interpersonal skills‚ open-minded. EDUCATION • Up to Senior Secondary‚ Kendriya Vidyalaya Pangode‚ Trivandrum
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Executive Summary The strategy of Southwest Airlines (SWA) has remained the same‚ which is to give customers low-cost‚ point-to-point airfare‚ with excellent customer service. This simple strategy has resulted in SWA posting profits for 30 consecutive years. While other airlines are downsizing‚ SWA is showing slow steady growth. This performance is evident throughout their SEC Filings. First we will look at SWA’s ROI and ROE compared to the rest of the industry. Two thousand and one and 2002 were
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BibliographyKernin‚ Roger A. and Peterson‚ Robert A. Strategic Marketing Problems: Cases and Comments. 11th Edition. Southwest AirlinesSouthwest Airlines employees came together in late January 1995 for their weekly Tuesday meeting. A main topic of discussion was the competitions between Southwest airlines and "Continental Lite" and "Shuttle By United". As they were beginning the meeting a staff member advised the team of two changes "Shuttle By United" made to its service and pricing. First was
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The major differences between these two training methodologies have been listed here: 1. On the job training involves imparting training in the real work environment i.e. it believes in learning by doing; while off the job training involves imparting training outside the real work environment i.e. the principle of learning by acquiring knowledge is adopted. 2. Under on the job training the training and performance goes simultaneously so production is not hindered at the time of training; while
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DATE: 2013/1/18 TO: Alex Hadley FROM: Class 2‚ Group 2 SUBJECT: Culture Clash Introduction: Generation Ys are a fantastic‚ unique group of employees .By most measures about 75% of Generation Y are now in the workplace. With more and more Generation Y having graduated and seeking jobs‚ understanding their needs and their generational/cultural attitudes towards work/life balance and engagement can make for a better workplace for everyone. It is essential for any forward-looking organization
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