Katelyn Anderson Corporate Social Responsibility Project – BA 342 FA14 Opening Alcoa is a global front-runner in lightweight metals technology‚ manufacturing and engineering. They are most popular for being a leading producer of primary and fabricated aluminum and are ranked 130 on the Fortune 1000. Alcoa revolutionizes multi-material resolutions that directly enhance global progression and expansion. Alcoa’s technologies improve means of automotive‚ commercial‚ air and space transportation. They
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have created hundreds of jobs locally. It has always been my dream to‚ some day‚ be fortunate enough to work for Google. I am very intrigued by the working atmosphere and the focus they company places on innovation and technology. Corporate Social Responsibility (CSR) Google does a fantastic job of adhering to their CSR and constantly adding value to the triple bottom line: people‚ planet‚ and profit. They have multiple websites that detail their philanthropic efforts and state what they believe
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Study 2: Starbucks’ Mission: Social Responsibility and Brand Strength 1. Why do you think Starbucks has been so concerned with social responsibility in its overall corporate strategy? * Starbucks achieved social responsibility by taking steps to follow guidelines‚ minimize its environmental “footprint”‚ and became involved with the community. This is important to the company because ethical companies do better in the long run. Customers feel good about bringing business to social responsible
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CORPORATE SOCIAL RESPONSIBILITY : A REPORT ON HOTELS (a) Introduction Sales‚ consumer purchases fundamentally have always remained informed by quality; price and convenience but there had been a big change towards responsibly produced commodities. For example the demand in all of Europe for fair trade goods had raised from 51% in 2008 to almost 79% in 2012‚ consumer awareness for ethically produced commodities has also substantially risen. (Goff‚ 2012). Corporate Social Responsibility (CSR) and
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Journal of Business Ethics (2009) 88:119–132 DOI 10.1007/s10551-008-9825-x Ó Springer 2008 Chinese Consumers’ Perception of Corporate Social Responsibility (CSR) Bala Ramasamy Mathew Yeung ABSTRACT. The findings of this article increase our understanding of corporate social responsibility from the consumers’ perspective in a Chinese setting. Based on primary data collected via a self-administered survey in Shanghai and Hong Kong and results of similar studies conducted in Europe and the
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collaborating with the National Council of Chain Restaurants (NCCR) to implement animal welfare standards to minimize future consumer and NGO concerns (Food Marketing Institute 2005). These individual and industry efforts will set higher levels of responsibility throughout the food supply chain. Animal welfare practices and regulations are somewhat more advanced in Europe than the United States Company itself (better CSR): animal welfare improvements will not necessarily increase sales but will
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Briefly outline what Corporate Social Responsibility (CSR) is and how the initiatives on reporting CSR have developed over the past few decades. Explain what the Global Reporting Initiative is. Social responsibility has been a term used in business since the 1700’s with to focus then being child labour and increasing working conditions. It was only during the 1970’s when social responsibility gathered pace and a definition was given “The social responsibility of business encompasses the economic
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In 2009‚ Starbucks released an annual Corporate social responsibility report.[96] Environmental impact Grounds for your Garden In 1999‚ Starbucks started "Grounds for your Garden" to make their business moreenvironmentally-friendly. This gives leftover coffee grounds to anyone requesting it for composting. Although not all stores and regions participate‚ customers can request and lobby their local store to begin the practice. In 2004‚ Starbucks began reducing the size of their paper napkins
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CSR Corporate Social Responsibility: A Value Adding Business Function Prepared by: Randeep Moore Student ID: 301064174 BUS 421: Kim Trottier Abstract This paper examines the similarities and findings of three academic papers related to Corporate Social Responsibility (CSR) in accounting. Assumptions are made regarding the importance of CSR to the success of businesses. By looking at three different pieces of literature from the accounting field‚ there is strong evidence that suggests
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In recent years corporate social responsibility (CSR) is increasingly becoming a part of a large number of companies. It is becoming an important activity for businesses throughout the globe‚ and many organizations have rebranded their core values to include social responsibility. People look at CSR to deliver benefits especially vis-a-vis environmental‚ social and economic aspects. It helps businesses to build up credibility and reputation which the public can identify with. However‚ it could be
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