ABSTRACT This purpose of this assignment is to identify the issue based on Case Study 4: Technophar in Vietnam. This assignment start with a brief introduction of Technophar Equipment & Services Ltd (Technophar)‚ as the case study company and follow by the issue as presented in the case study. As evaluation‚ tools is being applied‚ with Strength Weakness Threat and Opportunity (SWOT) to evaluate the subject company internal environment‚ and Political Economic Social Technology Environment and Legal
Premium Strategic management Negotiation SWOT analysis
3 (February 14) – Vietnam: market entry decisions Answer the following questions: 1. Does Vietnam represent an attractive investment opportunity? Vietnam is 12th nation in the world with more population and its economic growth is expected to keep increasing in the following years. Thanks to the Doi Moi economic reforms since 1994 the country’s GDP is the third in growth rate in Asia‚ the inflation has decreased from 775% to 14% and the FDI is everyday more important. Moreover‚ the population
Premium Investment Foreign direct investment
Kurkure’s Innovative Marketing Strategies Abstract: In 2010‚ Kurkure‚ a snack brand of Frito-Lay in India‚ launched yet another offering in the market‚ the Funjabi Kadhai Masala. Over the years‚ the company had launched various products under this brand and also backed these up with innovative marketing campaigns. Encouraged by the growing popularity of Kurkure among Indian consumers‚ the company also had plans to launch its products in Western countries. Would the product receive the same
Premium Marketing
Research Question 3 Description of Problem & Literal Review 3 Methodology 4 Implication of Research Purpose/Perceived Value 4 Bibliography 5 Title "Indian Market readiness for 3G Technology & Services" Research Question The study will cover "Indian Market Readiness for 3G Technology & Services "; 3G offers wireless broadband services‚ which includes voice calls‚ high-speed data transmission‚ internet and video calls & contents to mobile subscribers. Other questions include; • Should
Premium GSM 2008
Innovative Thinking Although Sindbad encounters perilous circumstances on his voyages‚ light vs. dark archetype indicates how innovative thinking aids problem solving‚ concluding in Sindbad’s boundless prosperity. Utilizing resources and opportunities allows for success. When opportunities present themselves‚ people are able to grab ahold it to use it to their advantage. Students utilize the resources in school such as‚ teachers‚ the library‚ the internet‚ and tutorials‚ to make their way through
Free High school College Higher education
The global hematology market is estimated to grow at a lower CAGR in developed countries; however‚ it is expected to witness high growth in emerging countries such as China‚ India‚ and Brazil in the next five years. The growth of the Hematology analyzers and Reagents market is driven by factors such as increasing adoption of automated hematology instruments by diagnostics laboratories‚ growing development of the high throughput hematology analyzers‚ integration of basic flow-cytometry techniques
Premium Marketing Developed country Emerging markets
7.0 ECONOMIC Economy of Vietnam is developing planned-market economy. In a centrally planned economy‚ the central economic planning by the government controls all major sectors of the economy and formulates all decisions about the use of resources and the distribution of output. Planners decide what should be produced and direct lower-level enterprises to produce those goods in accordance with national and social objectives. In 2010‚ it was estimated that Gross Domestic Profit (GDP) is $ 276
Premium Vietnam
Products‚ Services‚ and Prices in the Free Market Economy Starbucks Corporation (Starbucks) is considering whether to increase or decrease the price of their product in order to increase revenue. Deciding upon which direction to go with the price depends upon the price elasticity of the product. According to the law of demand: “All else equal‚ as price falls‚ the quantity demanded rises‚ and as price rises‚ the quantity demanded falls. In short‚ there is a negative or inverse relationship between
Premium Supply and demand Price elasticity of demand Consumer theory
growing segments within the tourism industry‚ generating millions in revenues for cities and countries. MICE is also the popular trend of tourism in almost every country in the world‚ including developing countries like Vietnam. However‚ Europe and America still remain the major markets worldwide in respect of the number of meetings‚ conferences and exhibitions. Here is the rank of countries which have the highest number of meeting last year 2007. You can easily find out the top countries‚ having the
Premium Tourism World Tourism Organization
On Vietnam PEST analysis of Vietnam ·Political factors: · government type: Vietnam is known as a Socialist Republic. · freedom on economy: Vietnam has not high economic freedom‚ which score is 51.0. Even though the index of Vietnam can not compare with western developed countries’‚ however since 1986 the government implement open-door to the outsider world policy‚ making Vietnam becoming to an open country and attracting
Premium Economics Economic growth Economy