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    Focus Groups

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    social research • Interested in how people respond to each other’s view (Basch‚ 1987; Lengua et al.‚ 1992) Conducting focus groups  Recording and transcription  How many groups?  Size of groups  Level of moderator involvement  Selecting participants  Asking question Conducting focus groups  Recording and transcription • Important for qualitative research • Unable to ask the respondent to hold on • Possible to study the whole process • Interested in who expresses views; and how they say

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    while being more time consuming than some secondary research. One advantage of primary methodologies is the amount of information you can access from people. Some methodologies‚ like surveys‚ can generate qualitative data from a large number of participants easily. A survey‚ which is a ‘systematic snapshot used to infer for a larger whole’ ‚ are easy to administer‚ are simply created‚ are cost effective and efficient in collecting information from a large number of respondents . Researchers can reach

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    the goal or purpose behind the proposed research? What type of interview structure would be asked? Why? What are some questions that would be asked? Why? What are some distinct advantages of a qualitative data gathering strategy‚ such as participant observation‚ over more quantitative approaches? When conducting survey research‚ how important is informed consent and confidentiality? Police offices play a vital role in society‚ ranges from general‚ daily‚ proactive patrol activities to specific criminal

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    Ethnography in Marketing

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    subjects are researched this way the form is typically less structured. It is not laboratory based and subjects are more comfortable in areas they are already familiar with. Ethnography relies on participation as well as observation by researchers. In this method called participant-observation‚ researchers must be able to participate in an activity and understand the perspective of the individuals being studied as well as observe the subjects to be able to describe them to those not a part of the group being

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    Statement of thesis Throughout “Participant Observation” the author explains the importance of participant observation and the trials faced by many ethnographers. Dewalt & Dewalt expound upon this by stating what basic elements and attitudes are needed to do participant research effectively. This reading shows how observers face ethical dilemmas‚ gender disadvantages‚ family and safety issues‚ and‚ most importantly‚ limits to participation. How far are they willing to go to gather information

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    to determine what functions are served by humor and laughter; and to identify circumstances where humor and laughter may be observed or experienced by patients‚ families‚ or staff as inappropriate or offensive. Data were collected through participant observation‚ informal interviews with patients and families‚ and semi-structured interviews with members of the healthcare team. Fieldwork involved over 200 hours spent accompanying six nurses for all of their daily activities on a 30 bed inpatient palliative

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    The Essence of Ethnographic Methods Ethnography focuses on observed and experienced participation in the socio-cultural system. This includes research carried out in various communities and cultural groups‚ where main observations are made about social conditions of the members of these groups and how these conditions are expressed in their daily living. There are some essential central points and aspects of ethnographic methods‚ and these include fieldwork‚ communicative

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    Rough Draft

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    After given the chance to reflect on chapter fourteen of Conformity and Conflict by Lee Cronk and chapter five of Northern Passage by Robert Jarvenpa‚ reciprocity was a huge theme and Mr. Jarvenpa continued his participant observation as well. Reciprocity was understood all the way back when the earliest white settlers established homes in New England. However‚ over time‚ the meaning of the word reciprocity has been lost. Furthermore‚ many modern Westerners such as us are not truly aware of what

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    Strengths Of Focus Groups

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    gather more knowledge on different views and on the group dynamic of the participants‚ focus groups can be very useful. Moreover‚ focus groups are a good method to give a voice to marginalized groups and to gain a better understanding of these at-risk groups with whom researchers had little prior experience. (Morgan‚ 1996) Furthermore‚ focus groups can be very helpful when there are power differences between the participants and decision-makers or professionals‚ and when one wants to explore the degree

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    Street Corner Society‚ William Foote Whyte Andy Smooth Part II. Racketeers and Politicians Through interviewing and participant observation‚ the second part of Whyte’s book examines politics and racketeering in Cornerville. In examining these two societal structures‚ Whyte focuses on the details of group formation and association. His study reveals the historical context of Cornerville’s group formation‚ the definition and perpetuation of norms

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