Table of Contents Introduction & Company profile: Type of business Geographic domain Culture of senior management Competitive situation Marketing Audit: External environment - Macro environment (PEST) Political‚ Governmental‚ and Legal forces: Political stability‚ Government regulations & deregulations. Changes in tax laws‚ Changes in patents(التراخيص) laws Level of government subsidies‚ Country to other countries relationships Trading policies& Import-export
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Marketing is selling of products or services‚ the business activity of presenting products or services in such a way as to make them desirable. Component of marketing: • Distribution • Marketing research • Advertising and sales promotion • Selling and merchandising • after sales services • Packing • Pricing • Product advertising Importance of marketing to a business Marketing improves the financial success of most organisations over a long period of time. It does cost the organisation
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Marketing | | Marketing report | Module Code HK60 56216 Module Title Marketing Module Tutor: Ms. Sarah Fraser Date of Submission: 22 May 2013 Total word count: 3‚870 Marketing plan a. SWOT analysis Executive summary Jones Lang LaSalle (NYSE:JLL) is a professional services firm which is specialized in real estate. Our expert teams deliver integrated services worldwide. We are to seeking to increase property value for owners‚ occupants or investors in real estate. The
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1 6 CHAPTER Advertising‚ Publicity‚ and Sales Promotion In the summer of 1965‚ 17-year-old Fred DeLuca was trying to figure out how to pay for college. A family friend suggested that Fred open a sandwich shop—and then the friend invested $1‚000 to help get it started. Within a month‚ they opened their first sandwich shop. From that humble start grew the Subway franchise chain with more than 33‚000 outlets in 91 countries. Targeted advertising‚ timely publicity‚ and sales promotion have been
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Stages of Ego Development Nancy Williams PSY/230 9/28/2012 Diane Pascoe Jane Loevinger’s eight stages of ego development explain how we develop from an egocentric level to living completely conscious and aware. (McAdams‚ (2009)
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(Paulette)‚ son (Mason) lives in Regina Saskatchewan and daughter (Dominique) who moved out last year into his mother’s house and just happens to be his neighbor. This is my father. Developmental Stage According to Erickson’s stages my father is Generativity vs. Stagnation. Yes I can see this stage in my father because my dad is making an effort to resist stagnation and it’s not easy to come by in his age. For example‚ my fathers consulting‚ advice and guidance during the renovations of my house
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itself.” This quote means that if you are overcome by fear‚ it will make the situation you’re in harder. When I read this‚ I say that I agree with our former president. When looking at the stories and article‚ “The Monsters Are Due on Maple Street‚” “Three Skeleton Key‚” and “Stepping it Up‚” they show us that fear is our worst enemy when you are overcome by it. First of all‚ in the story‚ “The Monsters Are Due on Maple Street‚” Les Goodman states‚ “As God is my witness...you’re letting something
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Planning Intellectual Property for Marketing Strategies in the Digital Content Chapter 2 Literature Review The primary object here is to review the relevant literature of the current state of marketing theories‚ applications of marketing strategies‚ intellectual property stipulations and the influences of the Internet to the digital content industry. The review eventually leads to inadequate resources: concepts‚ theories‚ and talents. In truth‚ there are still no generally accepted
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Erikson’s Stages of Development Stage|Ages|Basic Conflict|Summary| Infancy|1 to 2 years|Trust vs. Mistrust|The child‚ well - handled‚ nurtured‚ and loved‚ develops trust and security and a basic optimism. Badly handled‚ s/he becomes insecure and mistrustful. | Early Childhood|2-3 years|Autonomy vs. Shame and Doubt|Children will begin to develop their feeling of personal control over physical skills. This can cause feelings of autonomy; however failure makes them feel shameful and doubtful.|
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The Three Musketeers is about 4 heroes who save the day. They are successful in defeating the evil because of the heroic deeds of d’Artagnan. D’Artagnan is introduced to the three musketeers by incidentally insulting all of them. They each challenge him to a duel for what he has done to them‚ but while he is dueling with one of the musketeers‚ one of the cardinal’s guards threatens to arrest them because there is a law in which says there is no dueling. D’Artagnan and the musketeers join forces
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