Gaurav kumar (SEC. A) Grand Strategies Strategy Formulation is a strategic planning or long range-planning. This process is primarily analytical‚ not action oriented. This process involves scanning external and internal environmental factors‚ analysis of the strategic factors and generation‚ evaluation and selection of the best alternative strategy appropriate to the analysis. Identification of various alternative strategies is an important aspect of strategic management as it provides the alternatives
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with… * Diversification: * What are the five “good” reasons for diversifying? * What is related and unrelated diversification? * What theories or ideas are related and unrelated diversifications based on? * There is an inverted “U” relationship between firm diversification and firm performance. In other words‚ at some point increased diversification is thought to impede performance. Why is this? * What does “fit” mean regarding related diversification *
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KENYATTA UNIVERSITY SCHOOL OF BUSINESS DEPARTMENT OF BUSINESS ADMINISTRATION UNIT NAME: STRATEGIC SEMINAR UNIT CODE: BBA 862 TASK: COMPETITIVE ADVANTAGE IN DEVERSIFICATION LECTURER: MWANZIA NAMES REG. NO. JUMA JOHN OLAMBO D53/MSA/PT/24807/2013 "This paper is submitted in the partial fulfillment of Masters in Business Administration requirements of Kenyatta University for the academic year 2013/2014" COMPETITIVE ADVANTAGE IN DEVERSIFICATION; COMPANIES
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Competitive Strategy Asia-Pacific Marketing Federation Certified Professional Marketer Copyright Marketing Institute of Singapore Outline * Introduction * Sustainable competitive advantage (SCA) * Sources of SCA * Strategies for * Market Leaders * Challengers * Followers‚ and * Nichers Introduction * Having a competitive advantage is necessary for a firm to compete in the market * But what is more important is whether
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books and magazine publishing‚ interactive software and internet sites‚ and The Disney Store retail shops. •Based on the above list‚ determine whether or not Walt Disney’s lineup reflects a strategy of related diversification‚ unrelated diversification‚ or a combination of related and unrelated. Explain your answer and be prepared to justify the extent to which
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STRATEGIES 1. Introduction. 2. The Porter’s approach: competitive strategies (cost advantage‚ differentiation advantage and specialization). 3. The Ansoff’s approach: the Growth Matrix (market penetration‚ product development‚ market development‚ and diversification). 4. An integrating approach. © Alfonso VARGAS SÁNCHEZ 1 Hope is not a strategy‚ specially when internationalizing the company is the intention 2 Strategic Analysis: Compulsory Questions What business is the organisation in? manufacturing/retail
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Reasons for acquisitions Companies follow acquisition strategies for a variety of reasons‚ including: 1) Increased Market Power A primary reason for acquisitions is that they enable companies to gain greater market power. While a number of companies may feel that they have an internal core competence‚ they may be unable to exploit their resources and capabilities because of a lack of size. A company may be able to gain the size necessary to exploit its core competence by becoming larger
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services in present markets through greater marketing efforts‚ product development which is seeking increased sales by improving present products or services or developing new ones‚ related diversification which is adding new but related products or services‚ unrelated diversification which is adding new‚ unrelated products or services‚ retrenchment which is regrouping through cost and asset reduction to reverse declining sales and profit‚ divestiture which is selling a division or part of an organization
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date‚ McDonald’s has avoided diversification into unrelated food retailing operations as well as non-food options. Discuss the desirability of such diversification efforts. McDonald’s has avoided diversification into unrelated food retailing operations as well as non food options cause of different things. The image of McDonald in consumer’s minds is related to food and especially fast food‚ maybe McDonald didn’t have the skills to manage new products unrelated to food and to finish it’s more
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PT. Unilever Indonesia‚ Tbk. memiliki 2 divisi yaitu Home & Personal Care dan Food & Ice Cream.Berdasarkan Boston Consulting Group (BCG) Matrix‚ Divisi Home & Personal care memiliki kontribusi terbesar dalam persentase penjualan yaitu 78% dari total revenue Rp. 12.545 Milyar‚ dengan growth rate rata-rata sebesar 22% sedangkan Divisi Food & Ice Cream hanya 22% dan growth rate sebesar 19%. Sesuai diagram BCG Matrix‚ Divisi Home & Personal Care dianggap sebagai stars karena memiliki kontribusi pertumbuhan
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