2.1 Strategic Cost Management and the Value Chain Introduction This article by John K. Shank and Vijay Govindarajan discuss in depth on the Strategic Cost Management (SCG) and the Value Chain concept applied in real world situation from the airline industry. The Value Chain concept is divided into two (2) main strategies which are the Low-Cost Strategy and Differentiation Strategy. From the article also‚ Shank and Govindasamy stated that the primary focus of a low cost strategy is to achieve the
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Primary activities – create customer value Inbound logistics – routines and processes that bring resources into the organization Because McDonald’s criteria is very high‚ so they require the products are of top quality base on the low cost. They purchase raw vegetables and other raw materials from its fixed‚ pre- defined suppliers only‚ some like local grocery and farm‚ to make raw materials is fresh. For example the soft drinks‚ the only supplier is Coca-Cola. McDonald’s has practiced a backward
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Southwest Value Chain Analysis Outcomes / Accomplishments: low price‚ convenience service‚ customer loyalty low turnover & low costs‚ great union relationships‚ customers are brand ambassadors. Southwest Airlines (SWA) is consistent in their culture‚ business model‚ and customer interactions and engagement‚ all collectively reducing costs and enabling their point-to-point‚ efficient‚ low cost‚ friendly service. Their culture favors personal connection‚ community‚ recognition‚ support‚ and
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UNITED STATES SECRET SERVICE Abstract The United States Secret Service was created in 1865 as a federal law enforcement agency within the Treasury Department. It derives its legal authority from Title 18‚ United States Code‚ and Section 3056. It was established for the express function of stopping counterfeiting operations which had spread out in our country following the introduction of paper currency during the Civil War. The Secret Service maintains its role as guardian of the integrity
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Disney’s lack of cultural analysis led it to believe that the products and characters which were large sellers in the United States would hold the same amount of success in Europe. The park in Paris was very much like the American parks and symbolized the American culture which was vastly different than Paris’ “historical and refined” culture.
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VALUE CHAIN AND COMPETITIVE ADVANTAGE OF PT.TOYOTA (BASED ON THE THEORY M. Porter) COMPANY PROFILE * PT Toyota Motor Manufacturing Indonesia * Headquarters Jl. Yos Sudarso‚ Sunter II‚ Jakarta 14330‚Tel (021) 6515551 (hunting)‚Fax (021) 6515360 Established: July 15‚ 2003 * Paid-in Capital: Rp. 400 000 000 000 * Shareholders: PT. Astra International Tbk (51%) & Toyota Motor Corporation (49%) * Toyota Dealer Network 5 Primary Dealer: * PT Astra International‚
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the constraints in conducting an effective value chain analysis? | |While conducting a value chain analysis companies may face different types of constraints in having an effective process. Although‚ the | |value chain analysis may have constraints‚ it is a very flexible strategy tool for looking at your business‚ your competitors‚ and the | |respective places in the industry’s value system (Simister‚ P. 2011). One of the biggest
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Table of Contents TOC \o "1-3" \h \z \u INTRODUCTION PAGEREF _Toc400385288 \h 2INBOUND LOGISTICS PAGEREF _Toc400385289 \h 3OPERATIONS PAGEREF _Toc400385290 \h 3OUTBOUND LOGISTICS PAGEREF _Toc400385291 \h 4MARKETING AND SALES PAGEREF _Toc400385292 \h 4SERVICES PAGEREF _Toc400385293 \h 5Summary of strengths and weakness’ PAGEREF _Toc400385294 \h 5LVMH – Firm infrastructure PAGEREF _Toc400385295 \h 7COMPETITIVE ADVANTAGE PAGEREF _Toc400385296 \h 7STRATEGIC CAPABILITIES PAGEREF _Toc400385297 \h 8Upstream
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PUTTING THE SERVICE – PROFIT CHAIN TO WORK Group - 5 Introduction: Factors that drives profitability Investment in people Leadership Vision – Patina of spirituality‚ importance of mundane Profitability Technology supporting frontline workers Successful service companies: Banc One‚ Intuit‚ Southwest Airlines‚ Service Master‚ USAA‚ Taco Bell‚ and MCI Compensation linked to performance Recruiting and training practices The Service - Profit Chain • Establishes relationships
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Supplementary service verses standard service: The service as a product is essentially described as a package or bundle of different services‚ tangibles and intangibles‚ which all together form the total product. The package is divided into two main categories: the first one is the main service‚ which is called the ’core service ’ or ’substantive service ’. The other one is ’auxiliary services ’ or ’extras ’‚ which are often referred to as ’peripherals ’ or ’peripheral services ’. These are
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