Wal-Mart conquista o mundo Questão 1) Wal-Mart teve um bom desempenho nos Estados Unidos‚ Canadá‚ México‚ Porto Rico‚ Hong Kong‚ China e Inglaterra. Os Estados Unidos‚ Canadá‚ Hong Kong e Inglaterra são mercados relativamente ricos. Mexico‚ China e Brasil são países emergentes com alto consumo. Assim‚ o primeiro traço do sucesso do Wal-Mart pode ser os países com economias saudáveis o suficiente onde os clientes têm alguma renda. Outra característica é que esses mercados podem não ser tão exigentes
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Kotabe/Helsen‚ Global Marketing Management‚ 5e Case 9 Case 9 Wal-Mart Operations in Brazil: An Emerging Giant ___________________________________ This case was prepared by Professor Masaaki Kotabe‚ Louie Pranic and Richard Smith of the Fox School of Business at Temple University and Kleber G. de Godoy and Moacir Salzstein of Fundação Getúlio Vargas‚ São Paulo‚ Brazil‚ and updated by Dan Zhang under the supervision of Professor Masaaki Kotabe for class discussion rather than to illustrate
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Recently Wal-Mart has been congratulated on their commitment to reducing the sodium‚ sugar‚ and fat in their home brands‚ making their products healthier and thus working towards a reduction in childhood obesity. What this praise fails to acknowledge is the part that Wal-Mart has played in the past in encouraging childhood obesity. A study by Courtemanche and Carden (2011) found that an increase of Wal-Mart supercenters across North America had led to both an increase in BMI and obesity in those
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Corporate Social Responsibility and Wal-Mart Corporations deal with a wide variety of social issues and problems; some directly related to their operations‚ some are not. Corporate Social Responsibility (CSR) can be defined as “the actions of an organization that are targeted toward achieving a social benefit over and above maximizing profits for its shareholders and meeting all its legal obligations” (Ghillyer 78). If this is the case‚ establishing appropriate and practical ethical guidelines
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Wal-Mart is the world’s largest retailer. They are the leading private employer with over 2 million employees. Currently‚ there are 8‚500 stores‚ across 15 countries. Wal-Mart has a massive economic impact in the U.S and other countries of operation. I will argue that Wal-Mart’s disregard for moral business practices through the lack of their social responsibility has had a negative consequence. Their only interest seems to be in making a significant profit at the cost of sacrificing good ethical
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Wal-Mart‚ the big giant‚ the place where a lot of people usually do their shopping for the low prices and the variety of products was founded by Sam Walton. Walton was an entrepreneur with an innovative vision‚ started his own company and made it into the leader in discount retailing that it is today. In fact‚ Wal-Mart is considered to be the biggest company in the U.S. and it has stores worldwide. According to PBS‚ "Wal-Mart employs more people than any other company in the United States outside
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Wal-Mart and Social Responsibility Everyone can recognize the yellow smiley face‚ paired with a promise of “everyday low prices”. One of the most recognized symbols along with Starbuck’s Siren logo and The McDonald’s Arches‚ Wal-Mart’s smiley face and promise has been directed towards American families who are on a budget. With 3‚700 stores in The United States‚ and employing over two million people‚ Wal-Mart is the largest private employer in the world (1). Because of all the influence Wal-Mart
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Draft #1 February 1st‚ 2011 Fighting Against Wal-Mart The article “Up Against Wal-Mart” by Karen Olsson is the detailed explanation of how Wal-Mart treats their customers and more importantly how the million dollar company treats their employees. Olson kicks off the article by telling a story about Jennifer McLaughlin‚ who is a twenty-two year old Wal-Mart employee. She goes on to explain the daily work tasks that she completes. She complains how Wal-Mart runs their business‚ and also how terrible
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and External Factors of Wal-MartIn 1962‚ Sam Walton opened the first Wal-Mart store and the retailing giant has been rising to success ever since. Various factors have played an integral role in the success of Wal-Mart‚ but without the strong execution of the four functions of management‚ Wal-Mart would have failed like many others. This paper will discuss in detail the how internal and external factors affect the four functions of management. GlobalizationIn 1993 Wal-Mart formed their International
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Running head: WAL-MART SEX DISCRIMINATION LAWSUIT WAL-MART SEX DISCRIMINATION LAWSUIT Largest Case in US History Revives a Longstanding Debate By: Tambra Sullivan Minot State University BADM 537 Human Resource Management August 2011 Abstract The sex discrimination case against Wal-Mart‚ in which the U.S. Supreme Court handed an important victory to the retail chain on June 20‚ 2011‚ revives a longstanding debate: are disparities in the workplace due primarily to
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