Solution to Case 04 Determining the Cost of Capital Can One Size Fit All? Questions: 1. Why do you think Larry Stone wants to estimate the firm’s hurdle rate? Is it justifiable to use the firm’s weighted average cost of capital as the divisional cost of capital? Please explain. Larry wants to estimate the firm’s hurdle rate because it would provide him with a yardstick with which to measure the feasibility of future investment proposals. The firm had thus far been using a ‘gut feel’ approach
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Marriott Corporation: The Cost of Capital April 2012 Executive Summary Determining the appropriate cost of capital for new investment projects for a diversified company like the Marriott Corporation is not an easy endeavor. However‚ it is an important exercise because the more effective the process‚ the better it can help to support the company’s growth objective with its financial strategy. The four components of the financial strategy are: manage rather than own hotel
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market premium 8.47 was the arithmetic-average spread between the S&P 500 returns and the short-term US T-bills between 1926-1987. This market premium is consistent with the current academic suggestions and it was used in all calculations of this exercise. The leveraged Beta (Bl) of the lodging division‚ needed for CAPM‚ was derived from the following equation: Bl=Bu(1+D/E)‚ where Bu is the unleveraged Beta. Bu was in turn derived from the weighted-average of the Bu’s of the lodging businesses
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| Marriott Case | Cost of Capital | | Facts: Dan Cohrs is preparing the annual hurdle rates for the three divisions of Marriot Corporation (Lodging‚ Contracts‚ and Restaurants) which will have a significant impact on the firm’s financial and operating strategies. Marriott’s has been truthful to its operating strategy to remain a premier growth company‚ Marriott’s sales and earnings per share have doubled over the last four years. In 1987 Marriot’s sales rose 24%‚ the return on equity
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45% debt ratio into account Question 2: We can identify high risk‚ average risk and low risk projects. What hurdle rates would be assigned to each division? In order to calculate the divisional hurdle rates for each division‚ first the cost of capital (KS) had to be examined with the CAPM formula. Following‚ the observed KS can be plugged into the WACC formula in order to find the divisional hurdle rate for average risk. Because of the given debt-structure of 45% the cost of debt has
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is important to note is that while the target structure is the capital structure that will optimize the company\’s stock price‚ it is also the capital structure that minimizes the company\’s weighted-average cost of capital (WACC). Calculating Weighted Average Cost of Capital A company’s weighted average cost of capital (WACC) is calculated as follows: Formula 11.8 WACC = (wd) [kd (1-t)] + (wps)(kps) + (wce)(kce) Where: Wd = weight percentage of debt in company’s capital structure Wps
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QUESTION 1 Are the four components of Marriott´s financial strategy consistent with its growth objective? With regards to the overall strategy of primarily being a premier growth company‚ we analyze the 4 components as follows: 1. Manage rather than own hotel assets • Marriott developed the projects‚ established long term management contracts consisting of 3% of revenues and 20% of the profits. The assets were then sold to partners. Not owning hotels provided Marriot with greater liquidity
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NIKE CASE STUDY 1. Why is it important to estimate a firm’s cost of capital? What does it represent? Is the WACC set by investors or by managers? Weighted average cost of capital or WACC represents the overall cost of capital in the company. It takes into considerations cost of debt and cost of equity. As company’s value can grow by increasing its assets that could be financed either be debt or equity and cost of capital shows how much it costs to do that. Cost of capital is a very important component
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Determining the Cost of Capital Can One Size Fit All? 1. Why do you think Larry Stone wants to estimate the firm’s hurdle rate? Is it justifiable to use the firm’s weighted average cost of capital as the divisional cost of capital? Please explain. Larry wants to estimate the firm’s hurdle rate because it would provide him with a standard with which to measure feasibility of future investment proposal. The firm had thus far been using a ‘gut feel’ approach and although most of
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aims to analyze the case of Pioneer Petroleum Corporation. It will analyze the financial summary of Pioneer from 1983 to 1990 as well as the U.S. capital markets from 1980 to 1990. It will present correct calculations of the overall corporate weighted average cost of capital‚ and will discuss the constant growth dividend valuation model and capital asset pricing model. This paper will choose either the single corporate cost of capital or multiple divisional hurdle rates in evaluating projects and
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