Introduction Objective of Study We take a look at the workings of a digital marketing company. The company is operating in the ever changing industry of technology‚ internet and marketing. Who is Petrolbom Digital? “Petrolbom Digital is an innovative and creative digital marketing agency based in Joburg. We are crazy about digital and love producing awesome work that achieves your brand’s vision online by marrying creativity‚ passion‚ insight and strategy.” This statement taken from their corporate
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Managerial Theories of Firm Marris and Williamson’s Models Marris’ Managerial Thesis of Firm Marris has put forth a significant thesis of firm as per which the managers do not optimise profits but in its place as per him‚ they look for to optimise profits balanced rate of increase of the firm. Optimisation of balanced rate of increase of the firm entails optimisation of the rate of increase of demand for the commodities of the firm and rate of increase of capital supply. If I symbolises
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Available online at www.sciencedirect.com ScienceDirect International Journal of Project Management 32 (2014) 327 – 340 www.elsevier.com/locate/ijproman Project risk management methodology for small firms Sara Marcelino-Sádaba a‚⁎‚ Amaya Pérez-Ezcurdia a ‚ Angel M. Echeverría Lazcano b ‚ Pedro Villanueva a a Dept. Projects and Rural Engineering‚ Public University of Navarre‚ Spain b Zabala Innovation Consulting‚ S.A.‚ Spain Received 15 January 2013; received in revised form 17 May 2013; accepted
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Taylor 1 Kendrick Taylor Professor Krivoruk English 101 11 February 2013 The Television Debate In the last half century of watching television many authors‚ critic‚ and people in general has had an opinion on weather watching television is a good thing or a bad thing. In a couple of recent articles that I’ve read one Author Steven Johnson‚ who wrote “Watching TV Makes You Smarter”. Tells us of how violent and gruesome shows of this era are as opposed to shows of the past. Steven also tells
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Financial Crises and Firm Performance Financial crises • Financial crises could happen anywhere‚ although emerging markets tended to be more seriously afflicted in recent times • Companies operating in a region where a financial crisis had broken out could undergo corporate disasters as a result. • The following sections describe what happened during three major financial crises in the late 1990s and early 2000s‚ and how the business sectors of the regions were affected. • The best-known of
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Company Digital Marketing Report 1.0 Situational Analysis 1.1 Company Analysis Jetstar Airways Proprietary Limited are a completely owned subsidiary of the Qantas Group‚ they operate across 19 different Australian destinations‚ and 17 overseas destinations. They were established in May 2004. Jetstar’s fleet across Australia and New Zealand is made up of 80 aircraft. Their focus is on providing a low-cost or “value based” airline‚ and commit to doing so by
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|[Marketing plan] | |ENTRESOL CONSULTANCY FIRM‚ LLP | Marketing Plan Entresol consultancy firm provides a whole range of business services to all sort of business at a single platform depending on their particular business needs. Initially we will be operating
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‘Will the challenges emerging with digital knowledge contexts‚ for which digital literacy is being deployed‚ open new horizons for the human art of thinking and creating knowledge?’ (Belisle 2006‚ p.55). Reference: Harvard Style Knowledge can be interpreted in different ways where one scholar defines knowledge as a learnt education another interprets knowledge as intelligence. Knowledge is continuing a process commencing at birth. Belisle (2006) states Knowledge is much more than the transmitted
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CEO’s compensation and firms’ performance. Before the enactment of the Sarbanes-Oxley legislation (SOX thereafter)‚ which regulates the unethical wrongdoings‚ CEOs enjoyed unreasonable high remuneration despite of their mediocre performance. The overall focus of this report is to identify the relationship between CEO’s compensation and performance of the company‚ and figure out whether the Sarbanes-Oxley legislation has an impact on it. Using a sample of CEO compensation and firm performance in the
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12/30/2005 Cash & cash equivalents 41‚346‚000 32‚109‚000 14‚586‚000 The cash position of the firm increased by 120% in 2006 and 29% in 2007‚ giving the impression the firm was well capitalized. Further analysis of the cash-flow statement will prove this level of cash was not enough to support the massive losses (write-downs) incurred by the operating side of the businesses. However‚ the firm cannot finance negative growth; losses from operating activities can’t exceed cash-flows from financing
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