effective? 1. (40%) Bullwhip a) (10%) Why bullwhip occurs in a supply chain? b) (15%) Does that contradict with the risk pooling in terms of variability? Explain. c) (15%) Can the bullwhip be alleviated if the number of levels for the supply chain is reduced (e.g. eliminate the distributors)? If so‚ why don’t we just keep the supply chain as flat as possible (i.e. reduce the number of the levels required in the supply chain as much as possible)? 2. (60%) Case: “The Great Inventory Correction”
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Apple Inc’s supply chain Apple Inc is the company that create a great innovation product development such as ipod ‚ iphone ‚ ipad ‚ Macbook . Apple’s products have been accepted about modern design‚ high quality and technology. Behind the success‚ Apple has a best supply chain management. The beginning of their supply chain start with the research and development product to make sure that can be making and have special things to surprise their customer. The products produce from a various sources
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years‚ with net benefits over sales of close to 12% in the same period. In this paper we examine Zara’ production and distribution systems‚ looking for clues to its mass-customization capabilities. We argue that the key to Zara’ success is its Supply Chain (network and flows) approach. The production network is made of a tightly integrated net of product specialized factories‚ intensive in capital and run under Toyota’s principles‚ and a secondary network of over 400 micro enterprises‚ tightly controlled
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Executive Summary Unichema was a subsidiary of Unilever. It produced over half a million tons of oleochemicals yearly for customers worldwide. The oleochemical products produced by Unichema had a large application area-in polymers‚ cosmetics‚ rubber‚ textiles‚ leather‚ paper and lubricants. Customer demands and market pressures were forcing Unichema to become more competitive and more responsive to customer requirement such as lower prices‚ shorter lead times on deliveries‚ precise timing for deliveries
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Supply Chain relationships and Supply Chain dynamics are topics that are closely related to each other. A discussed in Russell and Taylor (pgs. 426-427)‚ the bullwhip effect is a prevalent dynamic in supply chain management. Methods to decrease the bullwhip effect include: increased information sharing and coordinated forecasting. As has been noted before‚ the clothing company Zara is a good example of a well-designed supply chain system. Zara has been able to successfully keep information flow
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organization‚ and every company at least one supply chain relationship with another organization. Research has led to the conclusion that "the structure of activities within and between companies is a critical cornerstone of creating unique and superior supply chain performance" (Lambert‚ 2005). Successful supply chain management requires integrating business processes with key members of the supply chain‚ because valuable resources are wasted when supply chains are not effectively managed. Standard business
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Supply Chain Paper Jasmine Coney MKT/421 September 29‚ 2014 Andrea Benjamin Supply Chain Paper Supply chain logistics are an essential element of the world economic system. Goods can be exchanged from numerous global corporations‚ with a form of value accumulating at each additional stage. A supply chain can be described as “the complete set of firms and facilities and logistic activities that are involved in producing materials‚ transforming them into intermediate or
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DLSCM/NRB/3384/13 Course: Supply Chain Management 10/31/2013 Table of Contents Introduction Supply chain is a system of organizations‚ people‚ activities‚ information‚ and resources involved in moving a product or service from supplier to customer (Anna‚ 2006). It is also defined as a set of linkages providing goods and services to end users and to intermediate customers (Chartered Institute of Purchasing & Supply‚ 2009). It is a complex dynamic supply and demand network which is
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Supply Chain Paper Michael Mariano University of Phoenix EBUS/400 Bert Hoff November 20‚ 2006 Through the years‚ brick and mortar buildings seemed to have been the most effective way of having a successful business. Today‚ with the creation of the internet many businesses now have the opportunity to reach millions of customers and other businesses worldwide. The internet
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primary goals of Starbucks’ coffee bean supply chain as being a customer focused organization The primary goals of the coffee bean supply chain will be to provide total customer satisfaction by ensuring the coffee is available in all varieties‚ at reasonably affordable prices‚ and the coffee meets and exceeds customers’ expectations‚ along with providing the unique experience (as described above)‚ while keeping costs possibly low throughout the whole chain from supplier(s) to end customer(s)
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