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119 Eastern Foods
Faculty of Business and Law

Module Title: Understanding Business

Module Code: UGB 119

Assignment 2 – Eastern Foods

Module Leader: Alexander Bickerton

Student Name: XUE TINGTING
Student Number: 129176109
Date of Submission: 3rd Apr
CONTENTS

1. Introduction 2. The challenges
i. HRM ii. ACCOUNTING iii. MARKETING iv. OPERATIONS MANAGEMENT 3. KEY ISSUES
i. Accounting ii. Marketing 4. Conclusion 5. References 6. Appendices

Introduction
You need to do the same research and prepare before open a new restaurant. As a member of UK planning team, I need to provide a report about the challenges facing Eastern Foods in next few months, which is very important thing for starting your business. AS the saying goes, everything is hard in the beginning, to open a new restaurant, it will certainly encounter problem. For example, there is no way to attract customers at a loss or gain customers but no profits which lead restaurant have a normal business. Furthermore,complaint due to food safety issues. Next, recruitment and post-training. For a manager, it is also essential psychological qualities,and can clarify the problem & make logical decisions and take the initiative & respond flexibly to change situations. Hence, writing a report can help you know that what issues you will meet and let you can do psychological preparation.
The challenges
HRM
Human resource management (HRM, or simply HR) is the management process of an organization 's workforce, or human resources. It is responsible for the attraction, selection, training, assessment, and rewarding of employees, while also overseeing organizational leadership and culture and ensuring compliance with employment and labor laws. (WIKIPEDIA, 2014) Thus, developing Eastern Foods which need the HR department must prepare in advance and qualified candidates to start. We need make a plan to attract people join us, and we will face the choice of employees that what we need employees, managers, chef and



References: 2. WIKIPEDIA, (2014) Human resource management. Available at: http://en.wikipedia.org/wiki/Human_resource_management [Accessed 24th March 2014] 3. James Burrow, (2008) Marketing.

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