A Rhetorical Analysis Of Online Advertising

Think about watching tv and while you are waiting for your show to come back on, you see an ad. Even when you are watching a video online and an ad pops up. We have seen all types of ads: the one that makes you want to buy a new car, the one that tells you to watch the new show that will be up in two weeks, or the ones that tells you to buy this new product. However, you get that one ad that talks about serious topic and want you to know what is going on. The ad is telling you this so you can do something about or just to enlighten you with more information about the topic that is present. The PSA (public service announcement) I saw online was just like that, but this ad stood out to me. A lot of people of people have heard the word autism before, but are not sure what is means. This video was about a boy named Jacob Sanchez who was diagnosed with autism at the age of three. Jacob tells us a story on why he does the things he does due to the autism. He tells us what troubles him and what he doesn’t like. He speaks for this actions and tells us that he has a different way of seeing things than people who don’t have autism. He tells his action because his actions are the sign of autism. The PSA wants the public to know that the
I feel like the PSA video evokes compassionate towards people with autism. It tries to make others who don’t understand what a person with autism goes through. It puts awareness towards the situation to learn the signs of autism. The PSA evokes hope as well. I say this to the the fact that Jacob was diagnosed at the age of three, but that didn’t stop him from learning how to deal with his autism. With the help he got from his parent, he was able to talk and learn how to cope with his autism better. There was a hope for ours just like Jacob but they just need to get hope to achieve it. Compassionate and hope, are the feelings that this PSA video is trying to