He uses the poster to perceive the audience into thinking that the film is perhaps a romantic film, dealing with Janet Leigh’s character being torn between Perkins and Gavin and presumably the two men having to battle it out for her affections. Hitch even goes the extra mile by showing Gavin with his shirt off, and his well defined six pack and Perkins with his shirt on and looking rather plain. In fact, only Perkins’ face is featured on the poster. Perkins’ young boyish looking face that was his trademark as a …show more content…
Never in the entire film is Bates’ desperate. He has the upper hand the entire film. Well I should say that Mother Bates has the upper hand the entire film, and Norman is in fact desperate to shake the persona of his mother. But really in fact he created the persona of his mother to deal with the fact that he murdered her, so is not desperate to get rid of her at all. He is in control of the situation at all times.
Hitchcock is reflecting all of this in his poster. On first look, it looks like a simple love triangle that has to deal with the quiet guy and the ripped guy fighting for the affection of the buxom blonde, but in fact is telling the story of how one innocent looking man is actually preying on those who are in desperate situations. Essentially, Hitchcock made the film poster into almost Norman Bates himself, making it on first glance looking like a harmless romantic film, that people trusted and felt safe with, but instead it has more sinister intentions and no one should feel safe with it at