Amazon Mission Statement

A mission statement is the overall reason why you are doing a particular thing. It is the reason for existing. Every organization should have a mission statement. It is everything your are trying to accomplish now. Your mission should be short and straight to the point. It should also state what you are doing. At times you may not be able to see vision until you start putting in the work. "The vision statement can be too long or too short which can cause inconsistency" (Lucas, 1998). The vision statement is based on what you want for your mission. "It should paint a picture of the future events that you are try to accomplish for the mission" (Mission vs Vision: What's the Difference, 2012) It should inspire you to bring your mission to life.
The vision statement should be lengthy and you should be able to see yourself doing that particular thing. Your vision statement usually takes time and is something that you truly desire to get done. Your vision should stand out and enlighten others where they would want to catch the vision and run with it. Your vision should push harder for whatever your mission may be. every organization has a vision that should inspire others to get on board. As you being to put your vision to work and it starts coming to reality.

The fundaments of planning is determining the process of organizational objectives and determining the action of future accomplishments. Planning is the most important of all the management roles. Planning involves making things are done for the future. Planning takes strategic thinking. Planning is an constant process. "There are eight steps to planning:determining the planning site, analyzing alternatives, establishing different options, executing and looking over the plan, analyzing opportunities, setting objectives, and selecting proper alternatives" (Intro to Management [APA], n.d.). Planning should develop a proper time frame for planning. Planning should also consists of short and long term goals. The entire objective of planning is to anticipate for the future. Planning helps you to make sure things are in order and functioning properly.
"Strategic planning requires the planning of the top leaders of the organization and tactical planning is the mental picture involving the organization as a whole" (Khera, 2009). Strategy requires thinking, changing, and organizing. Strategic planning requires you to have goals and plans on how to achieve them. Tactical planning is figuring out how you are going to carry out the plan. When you strategic plan you have to have a specific course of outcome. When planning a wedding you have to first dit down and strategically plan out what colors you want, what kind of flowers the bride want, how many bridesmaids and groomsmen, how many guests will attend, pick out a venue, find a wedding planner, what food will served and so on. Everything has to be carefully thought out. "Tactical planning, you have to understand the strategic goals and implement them" (Khera, 2009). You to decide how you are going to carry out the plan. Strategic and tactical planning in a lot of ways are the same and people tend to get them confused. There is no way to have a successful business without fundamental planning.

Amazon's vision statements states "our vision is to be earth's most customer-centric company; to build a place where people can find and discover anything they might want to buy online".
Amazon is one of the top online retailers in the world. They aim to please their customers and to make sure they continue to make a name for themselves. I order from Amazon all the time. Most of the time I'm purchasing clothes and I have no problem ordering a size that fits. Amazon has the description of the item and whether it fits too small, too large, or fit as expected. The return process is very easy and straight to the point. Amazon is also quick in refunding your money if needed. Amazon aims to pleasing their customers and making sure they continue to get your business. I think Amazon met the criteria for their long-term goals. They wanted to make sure their customers were please and that you could buy anything online from them. They have accomplished both goals. Their strategic and tactical planning was well prepared. Their vision statement aims on them becoming the best in the world. Global expansion has led to Amazon becoming the best online retailer in the world. They strive to please every ethnicity, religion, gender, and color. Everything they do is based on the future of their company. " The fulfillment of their statement enhances the electronic business for long-term success in the worldwide market" (Gregory, 2017). Their statement also push Amazon's electronic business to be the best. Amazon gives their customers the opportunity to get their items shipped in two days by signing up for Amazon Prime. Amazon prime is the best idea they could have created. Usually when I'm trying to buy something last minute I use my prime. They make everything so convenient for their customers. Amazon has to make sure they stay ahead of their competitors. They have to compare prices and product to be the best. " Convenience is the common strategy that consumers use to ensure the
quality of the online retail service" (Gregory, 2017). The wide variety of products and their low prices is what attracts customers. In oder to sell their products at such low prices they have to reduce operational cost. Amazon had to hire like minded employees so their vision could come to pass. Marketing any business means you have to have strong leaders. "Every company goes through four stages of marketing development: first stage they began by becoming entrepreneurs by selling to people that are close to them and then they merge in the larger market development" (Carson, 1985). Every company should have a mission and or a vision statement.

Express Scripts mission and\or vision statement says “Express Scripts is a company dedicated to making the use of prescription drugs safer and more affordable for plan sponsors and over 50 million members and their families.” The statement does meet both mission and vision statements. A mission statement is just a summary of goals for which you want to achieve as an individual or organization. A vision statement suggests what the company wants to become and set a plan for the company to grow. Express scripts is billion dollar company. The reason they are such a successful company is because just like Amazon they strive to please their customers and make sure they are nothing less than satisfied. When other specialty pharmacies are unable to deliver what the patient needs express scripts make a way. They go above and beyond to make sure the customers have their medication on time and it’s affordable. They service customers all over the globe. Express scripts operate by six core values which are called the express way. Integrity, mutual respect, and passion describes the company. Alignment, collaboration, and service describes them doing good by their customers. When you start the training process at Express scripts they stress how you should treat others with respect and customer satisfaction. We have audits once a month were they monitor a phone call with you and a patient or look over the patient’s account to make sure everything on the patient’s is correct. When it comes to their customers express scripts exceeds expectations.