Amazon started as a simple bookseller over the last decade it has branched out into additional product areas and the third-party sales that now represent a good chunk of its revenue. The technology core that runs Amazon Linux-based. Amazon has the world's three largest Linux databases, with a total capacity of 7.8 terabytes (TB), 18.5 TB and 24.7 TB respectively. The data warehouse is mainly divided into three verticals: query, historical data and ETL (Extract, Transform and Load - a primary database function that pulls data from one source and integrates it into another). Even though Amazons revenues are increasing it is not very profitable in current phase. The main reason being heavy spending on innovation and investment. Amazon spends heavily to create the most advanced warehouses, the smoothest customer-service channels, and other features that help it grab an ever-larger share of the market.
Amazon Technologies, have won 1,263 patents Amazon over the years. It has created a system with more than 40 sizes of boxes when a customer’s odd pairing of items creates a one-of-a-kind shipment. Amazon now has systems that will compute the best way to pack that order and create a perfect box for it within 30 minutes.
What makes Amazon a giant is in details. For the retail book industry, the fronts Amazon opened up: retail, supply chain, author relationships, used books, e-books, on-demand, price-shopping. Besides its tremendous product range, Amazon makes every possible attempt to customize the buyer experience. When costumer arrives at the homepage, he will find not only special offers and featured products, but if he has been to Amazon.com before, he will also find some recommendations just for him. Customer tracking is an Amazon stronghold. The other main feature that puts Amazon.com on another level is the multi-leveled e-commerce strategy it employs. Amazon.com lets almost anyone sell almost anything using its platform.
There have