FRAMES
Cultural
This view is concerned with understanding how an artwork is influenced by the values of the society it is produced in, and, in turn, how the artwork influences the values of the society. This includes examining the historical and cultural context in which the work was made, and religious and/or philosophical beliefs, which may have influenced the work.
Subjective
This view is concerned with examining an artwork from a personal perspective. This might involve relating your own thoughts, memories, feelings, opinions, and judgments to an artwork. It can also refer to the artist’s viewpoint, opinions, judgments or feeling.
Structural
This view is concerned with identifying and interpreting how artists may use signs or symbols in their artworks and involves examining further structural features such as the visual and formal qualities of an artwork and media and techniques.
Post-modern
This frame involves examining how artists and artworks challenge traditional boundaries and rules and conventions in art including concepts of originality and authenticity. It also corresponds to ideas about politics, society and culture and looks at how artists often appropriate (borrow) ideas or imagery from other sources/artists.
MODERNISM
Defining Modernism:
- Refers to the period dating from about the 1860s to 1970s
- Used to describe the style of the ideology of the art produced during this era
- Modern art arose as part of the Western society’s attempt to come to terms with urban, industrial and secular society that began to emerge in the mid-19th century
- It challenged middle class values by depicting new subjects in dislocating new styles that seemed to change at a rapid pace
- Their allegiance to the new was embodied in the concept of avant-garde, a military term meaning advanced guard
- Artists were ahead of their time
Types of Content Used: Spirituality, technology, abstraction, futurism