Assignment Brief: Compare and Contrast the Strategies of Boeing and Airbus in the Civil Aviation Industry
Ryan Hinchman
Bus 632: Organization & Leadership
Individual Research Paper on Leadership
West Marine’s Mission Statement and Company Vision:
“Our Mission is to be the best supplier of boating-related products and services that provide outstanding value to every Customer.
We are committed to providing the best possible customer experience, so that every Customer regards us as an exceptional company and rewards us with their business.
We will provide an open, supportive, challenging, team-oriented environment where our Associates can achieve job satisfaction, professional and personal growth, and be compensated based on company and individual performance.
We will work to improve and protect marine habitats, reduce our impact on the environment, and promote boating.
We will achieve superior financial returns for the benefit of our Associates, Customers and Shareholders.”
West Marine’s Core Values:
Sustainability, quality products and service to our customers, to create a challenging and rewarding work environment for associates, promote boating, and achieve returns for investors.
Introduction Leadership is defined as “the ability to influence a group toward the achievement of a vision or set of goals (Robbins & Judge 2011).” Management is the ability to create order with plans and systems and monitoring results against plans, while leadership is about coping with and implementing change (Robbins & Judge 2011). For the interview portion of this project I interviewed West Marine’s CEO Geoff Eisenberg, and included the leadership style of Direct Merchandise Manger Kevin Osborne. These two individuals are both exemplary leaders that reinforce the company’s vision and mission statement in their management style at West Marine.
Consideration: An Employee-Oriented Leader I asked for an interview with the CEO of my company (West Marine) at 4:26 pm on a Monday. I had an instant response from his assistant that he was available the next
Bus 632: Organization & Leadership
Individual Research Paper on Leadership
West Marine’s Mission Statement and Company Vision:
“Our Mission is to be the best supplier of boating-related products and services that provide outstanding value to every Customer.
We are committed to providing the best possible customer experience, so that every Customer regards us as an exceptional company and rewards us with their business.
We will provide an open, supportive, challenging, team-oriented environment where our Associates can achieve job satisfaction, professional and personal growth, and be compensated based on company and individual performance.
We will work to improve and protect marine habitats, reduce our impact on the environment, and promote boating.
We will achieve superior financial returns for the benefit of our Associates, Customers and Shareholders.”
West Marine’s Core Values:
Sustainability, quality products and service to our customers, to create a challenging and rewarding work environment for associates, promote boating, and achieve returns for investors.
Introduction Leadership is defined as “the ability to influence a group toward the achievement of a vision or set of goals (Robbins & Judge 2011).” Management is the ability to create order with plans and systems and monitoring results against plans, while leadership is about coping with and implementing change (Robbins & Judge 2011). For the interview portion of this project I interviewed West Marine’s CEO Geoff Eisenberg, and included the leadership style of Direct Merchandise Manger Kevin Osborne. These two individuals are both exemplary leaders that reinforce the company’s vision and mission statement in their management style at West Marine.
Consideration: An Employee-Oriented Leader I asked for an interview with the CEO of my company (West Marine) at 4:26 pm on a Monday. I had an instant response from his assistant that he was available the next
References: Blake Mouton Grid. Mindtools. Image retrieved from http://www.mindtools.com/pages/article/newLDR_73.htm Big 5 Personality Triats. Gaurdian.Co.UK. Image retrieved from http://www.guardian.co.uk/lifeandstyle/2009/mar/07/personality-test Flywheel. A Kitch Consulting. Image retrieved from: http://akitch.wordpress.com/2011/06/29/always-applicable-good-to-great-by-jim-collins/ Level 5 Leadership. Mindtools.com. Image retrieved from http://claudius.blogsome.com/2009/10/01/level-5-leadership/