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Automotive Industry and Toyota

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Automotive Industry and Toyota
Contents:

Introduction_____________________________________pages
1. The role of Japan in the world Automotive industries_________________________pages
1.2 Toyota Motors Corporation history
1.3 The Sstrategies, Cculture and Pphilosophy of Toyota Motor Corporation
1.4 Toyota SWOT Aanalysis
2. Toyota in USA Mmarkets
2.1 USA and Japan in Hofstede Theory
2.2 Business Aactivity of Toyota in USA
2.3 Toyota feels exchange rate Exchange Rate’s Impact on the Sales: Regression Model
Conclusion
References

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Introduction
Moving forward; get the feeling Today, there are varying brands of vehicles available for drivers to choose. Some countries which are unable to produce automobiles in the past now produce cars. This is because many countries can now afford the technologies which are needed for manufacturing vehicles. These technologies were expensive in the past, but have lower price in these days. This factor persuades many countries to go into car producing industry.
The term paper consists the information about automobile market, Toyota 's background and its business, strategies of Toyota in both management and cross-cultural strategies, the recent financial performance of the organization in domestic and overseas automobile markets, reasons and challenges encouraging Toyota to invest overseas.
In this research I will discussobserve how exchange rate affects to Toyota sales in USA and analyses by HofsedeHofstede theory business cultures of Japan and USA.

1. The role of Japan in the world Automotive industries Nowadays automotive industry is the most efficient and popular industry in the world. Every year this industries innovates their production, which is more comfortable, useful and safety for environment. The world 's automobile market is now very competitive. Drivers can easily compare price and quality. They have varieties of cars to choose, starting from up-scale, classy,



References: reasons persuading Toyota to join overseas market, and its plans for the future.  The following are some of the very important strategies that helped Toyota reach the number one spot.( Toyoda, 2001)

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