blackberry SWOT analysis 
Blackberry 1
Blackberry : Where Did They Go Wrong
A Case Study
Blackberry 2
CASE ABSTRACT :
This study aims to determine those factors that affect the organization as whole of Blackberry company . External factors such as customer satisfaction , government intervention and competitors are not only the things to be considered when analyzing the strength and weaknesses of Blackberry but also those from the inside such as marketing strategy , organizational culture ,practices and executive decisions . Those viewing the Blackberry from the inside and out would give a more complete and accurate details as to how the organization handle such factors .
Research in Motion ,as we’ve all know is the creator of Blackberry smartphones ,4 excels in hardware and user interface design. And just like the iOS smartphone operating system is exclusive to Apple hardware, the BlackBerry OS is exclusive to phones created by Research in Motion. This means much better stability, consistency and reliability across all aspects of the phone.
In a market where Blackberry plays the lead role , Iphone and android intervene in the game . In just a short span of time , the throne where once owned by Blackberry was stolen by Iphone and Android as its dominate the market From a world leader in smartphones to a company struggling to survive ,where did Blackberry go wrong ? How did they did blew it ? .
As we go along in this study, every detail of those factors that determine the weaknesses of Blackberry will be viewed from the outside and inside perspective. Every factors the drive the company on its way up and on its way down will be given a summary of analysis as to how it drive the company on that way .
Blackberry 3
THE RISE OF BLACKBERRY
The Blackberry mobile phones are admired for its professional looks that e very corporate people would prefer to have . Blackberry is the smart phones which
Blackberry : Where Did They Go Wrong
A Case Study
Blackberry 2
CASE ABSTRACT :
This study aims to determine those factors that affect the organization as whole of Blackberry company . External factors such as customer satisfaction , government intervention and competitors are not only the things to be considered when analyzing the strength and weaknesses of Blackberry but also those from the inside such as marketing strategy , organizational culture ,practices and executive decisions . Those viewing the Blackberry from the inside and out would give a more complete and accurate details as to how the organization handle such factors .
Research in Motion ,as we’ve all know is the creator of Blackberry smartphones ,4 excels in hardware and user interface design. And just like the iOS smartphone operating system is exclusive to Apple hardware, the BlackBerry OS is exclusive to phones created by Research in Motion. This means much better stability, consistency and reliability across all aspects of the phone.
In a market where Blackberry plays the lead role , Iphone and android intervene in the game . In just a short span of time , the throne where once owned by Blackberry was stolen by Iphone and Android as its dominate the market From a world leader in smartphones to a company struggling to survive ,where did Blackberry go wrong ? How did they did blew it ? .
As we go along in this study, every detail of those factors that determine the weaknesses of Blackberry will be viewed from the outside and inside perspective. Every factors the drive the company on its way up and on its way down will be given a summary of analysis as to how it drive the company on that way .
Blackberry 3
THE RISE OF BLACKBERRY
The Blackberry mobile phones are admired for its professional looks that e very corporate people would prefer to have . Blackberry is the smart phones which
References: 1. Wiblenedia , Introduction of Blackberry Mobile Phones Application Development http://www.articlecity.com/articles/gadgets_and_gizmos/article_1171.shtml 2. James Surowiecki.(2012).Blackberry Season http://www.newyorker.com/magazine/2012/02/13/blackberry-season 3. James Surowiecki.(2012).Blackberry Season http://www.newyorker.com/magazine/2012/02/13/blackberry-season 4. Technology Articles .( 2011).Blackberry Strenghts and Weaknesses. http://blackberry-strengths-weaknesses.articles.r-tt.com/ 5. Anthony Lazarus . (2013).How Did Blackberry Do Everything Wrong http://www.dailyfinance.com/on/how-did-blackberry-do-everything-wrong/ 6. Brian Jackson . (2013).3 Strengths and Weaknesses of Blackberry http://www.itbusiness.ca/news/3-strengths-weaknesses-of-blackberry-10/30337 7. Simon Hill. (2013). The 11 moments that defined BlackBerry 's rise and fall http://www.techradar.com/news/phone-and-communications/mobile-phones/the-10-moments-that-defined-blackberry-s-rise-and-fall-1175428 http://www.strategicmanagementinsight.com/swot-analyses/blackberry-swot-analysis.html