Customers: want a company to create high quality, value-for-money products and often identify what they want with the brands they buy. Customers like to see improvements that give them better value for money. Customers
Employees: An employee’s stake is that the company provides them with their livelihood. They will also look for working in a company they could take pride in, employees are stakeholders because they depend on easyjet and Oxfam for jobs so if either of the two companies decides to cut staff expenditure this will affect them.
Supplier: A supplier will want frequent orders and on time payments, as well as feeling respected by the company they supply for.
These depend on the company for business purposes as they rely on them to keep the demand coming in for supplies.
Owners: An owner might be a sole trader or a partnership but it a company, the owner will be the shareholders. They are often thought as the most superior stakeholders as they could possibly have put a fraction of their life into setting up the business. They look at themselves as being major risk takers and they like to see share of profit frequently increasing and the value of their business also rising.
These want to make an even bigger profit than they are already making therefore they want to make decisions to cause this.
Trade Unions: signify the interests of the groups of employees and seek to obtain higher wages and better working conditions for their members.
Local and National Communities: Some actions businesses take can sometimes have a major effect on communities, such as the oil giant Shell who has built numerous pipelines in Nigeria, which run through the lands of various tribal people. These pipelines can be rather dangerous and cause pollution locally therefore community leaders represent important interest groups.They want a high number of job prospects and also a low level of pollution therefore EasyJet have it in their best interests