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Business Communications

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Business Communications
KAZIAN GLOBAL SCHOOL OF BUSINESS MANAGEMENT
MARKS: 80
COURSE: MBA
SUBJECT: Business Communication
N.B: 1} Attempt all the questions
Name: Krishnamurthy Thyagraj

Reference Number: KH-00512-11030

____________________________________________________________________________
CASE NO. 1

(Marks 20)

ACTIONS SPEAK LOUDER THAN WORDS ALL AROUND THE WORLD
“He wouldn’t look me in the eye. I found it disconcerting that he kept looking all over the room but rarely at me,” said Barbara Walters after her interview with Libya’s Colonel Muammar al-Qadhafi. Like many people in the United States, Walters was associating eye contact with trustworthiness, so when Qadhafi withheld eye contact, she felt uncomfortable. In fact Qadhafi was paying Walters a compliment. In Libya, not looking conveys respect, and looking straight at a woman is considered nearly as serious as physical assault. Nonverbal communication varies widely between cultures, even between subcultures, and the differences strongly affect communication in the workplace. Whether you’re trying to communicate with your new
Asian American assistant, the Swedish managers who recently bought out your company, the African
American college student who won a summer internship with your firm, or representatives from the
French company you hope will buy your firm’s new designs, your efforts will depend as much on physical cues as on verbal ones. Most Americans aren’t usually aware of their own nonverbal behavior, so they have trouble understanding the body language of people from other cultures. The list of differences is endless. * In Thailand it’s rude to place your arm over the back of a chair in which another person is sitting.
* Finnish female students are horrified by Arab girls who want to walk hand in hand with them.
* Canadian listeners nod to signal agreement.
* Japanese listeners nod to indicate only that they have understood.
* British listeners stare at the speaker, blinking their eyes

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