Business Proposal
The School Food Service Company
Business Proposal:
Individual Packaging
July 23, 2013
President Alan Finkel
Seth Schulder
The School Food Service Company
While the School Food Service Company provides quality food at an affordable cost to schools, sales will increase if the company demonstrates that it provides a product that is healthier, cheaper, and more easily distributed. I believe that individually packaged meals can do just that.
What is this product and how is it produced?
• Our company will pre-package meals composed of a variety of healthy foods. In much the same way as caterers produce mass amounts of individually packaged meals for airlines; our company will create individually packaged meals for school kids. What is special about this proposal, however, is that each package will have properly proportioned meals that comply with the most up-to-date nutrition research. There will be a variety of meal types ranging from salads to chicken to vegetarian options with each meal containing a protein, healthy starch, vegetables, and fruit. Each meal will represent a well balanced diet for growing kids.
• To prepare these packages, we will need to make several key changes to our production methodology:
o We must hire nutritionists to create a list of balanced meals that will be produced by the company.
o Then we must hire additional workers to pre-portion and package the meals. The current machinery will still be useful although the additional hands will be necessary in order to ensure proper final packaging.
o While this may seem like significant additional costs on the company, the long term payoffs will cover the initial costs to hire the additional workers.
Why this product will be beneficial to customers?
• Health Benefits:
o Studies show that children who are
Business Proposal:
Individual Packaging
July 23, 2013
President Alan Finkel
Seth Schulder
The School Food Service Company
While the School Food Service Company provides quality food at an affordable cost to schools, sales will increase if the company demonstrates that it provides a product that is healthier, cheaper, and more easily distributed. I believe that individually packaged meals can do just that.
What is this product and how is it produced?
• Our company will pre-package meals composed of a variety of healthy foods. In much the same way as caterers produce mass amounts of individually packaged meals for airlines; our company will create individually packaged meals for school kids. What is special about this proposal, however, is that each package will have properly proportioned meals that comply with the most up-to-date nutrition research. There will be a variety of meal types ranging from salads to chicken to vegetarian options with each meal containing a protein, healthy starch, vegetables, and fruit. Each meal will represent a well balanced diet for growing kids.
• To prepare these packages, we will need to make several key changes to our production methodology:
o We must hire nutritionists to create a list of balanced meals that will be produced by the company.
o Then we must hire additional workers to pre-portion and package the meals. The current machinery will still be useful although the additional hands will be necessary in order to ensure proper final packaging.
o While this may seem like significant additional costs on the company, the long term payoffs will cover the initial costs to hire the additional workers.
Why this product will be beneficial to customers?
• Health Benefits:
o Studies show that children who are
Cited: (will fix later) http://www.aacap.org/AACAP/Families_and_Youth/Facts_for_Families/Facts_for_Families_Pages/Obesity_In_Children_And_Teens_79.aspx (http://www.theslowcook.com/blog/2011/02/22/how-much-food-do-kids-throw-away-at-school/ http://smallbusiness.chron.com/business-owners-tax-writeoffs-going-green-office-equipment-31688.html