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Buy-In: Synovus Role In The Military Culture

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Buy-In: Synovus Role In The Military Culture
Caleb, There is no doubt that Synovus is a remarkable company with a very inspiring story; and you did a great job capturing the essence of the story. Synovus leaders played a huge role in influencing the organization. Therefore, their return on their investment paid dividends. The managements seemed to communicate effectively which led to great team dynamics. (Yukl, 2008) You noted one thing that stood out to me, and you said that there was a buy-in that trickled throughout. I would say it permeated the environment. Buy-in is very important in any successful organization. In the military culture, buy-in is not used as a tool to ensure that the work environment has high morale and cohesiveness. Instead, compliance is driven, and

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