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Comcast Competitive Strategy

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Comcast Competitive Strategy
1. Does Comcast’s strategy as described seem to be well matched to industry and competitive conditions?

Comcast’s strategy focused on the following elements:

• Technological Innovation: Through offering a wide range of services and features that no other provider offers. These features include: Voice Over IP Telephony, Video On demand with High Definition technology and advanced features such as recording and playing TV shows anytime and high speed internet reaching to 6 MB/S.

• Strategic Partnership: Partnering with America’s largest producers, such as MGM and Sony, enabled Comcast to expand its variety of movies and TV shows.

• Excelling in Customer Service and Support: Comcast’s training aimed for serving customers all around

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