Ecole Nationale de Commerce et de Gestion
-OUJDA-
Presentation about | Communication in a business organization | | Business English |
Realized by :
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Semester 8 | Academic year 2010-2011 :
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Plan of the presentation
Introduction
1st part (presented by : ................................ Issam)
Business communication What’s communication? What’s Business Organization What’s Business Communication
Kinds of Communication employed in Business Organizations External Communication Internal communication within business organization Formal channels
Downward communication
Upward communication
Lateral (or horizontal) communication Informal channels
Grapevine
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The use of internal communication in business
2nd part (presented by: ............................. Otman)
How to set up a system of internal communication? Internal communication approach, Actors of internal communication Main steps to set up the process Some tools of internal communication:
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Social and internal communication: differences and similarities
Introduction
Every marketing policy has its own translation on the external communication (public relations, sponsoring, advertising and all forms of products and brands promotion). But this kind of communication is always not enough to rich the business objectives, so every organization has to guarantee a healthy internal area in order to make a space where the relationships between individuals can be based on the mutual respect, the job engagement and the duty accomplishment. It’s the internal communication and it will be more detailed in this purpose.
Business communication
What’s communication?
Derives from Latin word “Communis” which means common/shared.