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Corporate Social Responsibility Essay

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Corporate Social Responsibility Essay
The Warehouse Group Ltd is a typical half-hearted company that does not do what it preaches in the area of Corporate Social Responsibility. From the Warehouse Annual Report and Social and Environment Report 2009, I found that the company is not only focusing on its financial performance, but also on social and environmental external effects. A critical analysis of this reporting practice suggests that the Warehouse is not truly responsible socially and environmentally but more a public relation exercise of the company.

The Warehouse was established in 1982 to operate some discount stores. The company has over 7,600 employees in the all network stores and has 253 stores through New Zealand from Kataia in the North Island to Invercargill in the South island. The company has operated 86 Warehouse stores, 46 Warehouse Stationary stores and has a chocolate factory, which supplies product to the Warehouse. The Warehouse is a retailer that is offering a range of products, including household items, men’s, women’s, children’s wear, entertainment, technology, health and beauty, gardening, grocery, craft, music to sporting. The Warehouse stationary is offering stationary, office furniture, office products and technology. The head office of the Warehouse is located in North Shore, Auckland, New Zealand. The main company’s strategy is to offer the lowest prices as possible for their customers.

The Warehouse is trying to inform its stakeholders that the company is exercising CSR activities. Through these activities, the company is trying to become socially and environmentally responsible as an active and considerate member of the community. The company’s philosophy says that people first and thus they focus on customers, team members, suppliers, shareholders, and the community. Another company’s philosophy is taking care of the environments. Their main strategy is a ‘zero waste’ by trying to minimize waste and supporting the practice of recycling. In short, they inform



Bibliography: Annual Report. The Warehouse.2009 Society and Environment Report. The Warehouse. 2009 Warehouse Agenda Exposed.(2010). Retrieved 14.10.2010 from http://warehouseworder.org.nz/.

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